Ad Almanac

Rankings

The largest marketing and media trade shows

The largest marketing and media trade shows, ranked by the companies on each show's latest exhibitor list, with the change from the edition before and the attendance each organizer reported. Updated Oct 28, 2026.

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#ShowDateExhibitorsvs prior editionSponsorsAttendance
1Frankfurter Buchmessesource, 2026Oct 20263,895-37 vs 2025
2MIPCOM CannesCannes · sourceOct 20273,2622010,000
3gamescomCologne · source, 2026Aug 20271,778
4ISE (Integrated Systems Europe)Barcelona · source, 2027Feb 20271,382-367 vs 202692,176
5Prolight + Sound GuangzhouGuangzhou · source, 2027May 20271,278
6IBCAmsterdam · source, 2027Sep 20271,274
7Tokyo Game ShowChiba · source, 2026Sep 20261,19620
8PPAI ExpoLas Vegas · source, 2027Jan 2027871
9PRINTING United ExpoLas Vegas · source, 2027Sep 202785030,000
10FIL Guadalajarasource, 2026Nov 2026777
11InfoCommOrlando · source, 2027Jun 2027687-137 vs 202628,1322026
12NAB ShowLas Vegas · source, 2027Apr 2027667+50 2026 vs 2025, organizer figures
13The London Book FairLondon · source, 2027Mar 2027498-492 vs 2026
14PSIDüsseldorf · sourceJan 2027458
15LEaT conHamburg · sourceOct 2026427+0 vs 2026
16Prolight + SoundFrankfurt · sourceApr 2025357
17Game Con Canadasource, 2026Jun 2026346+24 vs 2025
18Indian Gaming Tradeshow & ConventionLas Vegas · sourceApr 20273397,000
19LDI ShowLas Vegas · source, 2026Dec 2026303-10 vs 2025
20USITTLong Beach · source, 2026Mar 2026277+54 vs 2025
21USITT Columbussource, 2025Mar 2026223-29 vs 2024
22Cine Gear Expo LA Floor PlanLos Angeles · source, 2025Jun 2027210
23iGB L!VELondon · sourceJul 202718815,0002026
24CinemaConLas Vegas · source, 2026Apr 20271786,000
25Event Production Showsource, 2025Feb 2025175
26MAU VegasLas Vegas · source, 2027May 20261473,000
27Media Expo DelhiNew Delhi · source, 2027Sep 2027137
28OUTFestsource, 2026Aug 2026131
29Exhibitor Live '27source, 2027Feb 2027128+3 vs 2026
30Media Expo MumbaiMumbai · source, 2027Apr 2027127
31NRB International Christian Media ConventionWashington, DC · source, 2027Feb 2027110
32Print Expo ChennaiChennai · source, 2027Jun 2027103
33WPPIsource, 2026Mar 202698+8 vs 2025
34Viscom ItaliaMilan · source, 2026Oct 202693-57 vs 2025
35InfoComm America LatinaMexico City · sourceOct 2026825,000
36InfoComm AsiaBangkok · source, 2027Jul 2027787,900
37NRF Retail's Big Show APACSingapore · source, 2027Jun 202778-129 vs 20269,0002026
38NAB Show New YorkNew York · sourceSep 202766-183 vs 20266,7002026
39Media Expo ChennaiChennai · source, 2027Jun 202763
40SXSW Flatstocksource, 2026Apr 202751-17 vs 2025
41Riyadh International Book Fairsource, 2025Oct 202543
42Jeddah Book Fairsource, 2025Dec 202529
How this is ranked

Shows are ranked by the number of companies on the latest exhibitor list, taken from the organizer's directory (linked as source). Shows with fewer than 25 exhibitors are left out. "vs prior edition" is the change from the previous edition's list, where available. Where that list is no longer online, it compares the exhibitor counts the organizer published for its last two editions, marked "organizer figures" and linked to the report. Attendance is the organizer's published figure for the year shown. Sponsors are counted separately from exhibitors. Select a column heading to sort.