Newsletter · Culture & entertainment
theSkimm
theSkimm has run 23 sponsor placements from 20 brands in the last 30 days.
33Sponsors, last 180 days
6Came back for another week
34 of 61Issues with a sponsor
1.3Placements per issue
| Longest-running sponsors | Puzzmo (4 weeks), Puzzmo Flipart (3 weeks), Athleta (2 weeks) |
| Sponsors are mostly | Consumer goods and health & wellness |
| Rates | Advertise page, for “17M+ monthly reach” (as published, Oct 27) |
| Shares sponsors with | Morning Brew |
Timeline, last 26 weeks
Each square is a week. a placement ran issue read, no placement no issue captured that week.
First placement in this window: Aug 31.
Longest run: 3 weeks straight.
224 sponsor-weeks not captured; those weeks are drawn hatched, not empty.
The same, as a table
Sponsors by month
October 2026 so far: 19 sponsors in 30 issues read, 15 new to theSkimm.
- Puzzmo
- Memorial Sloan Kettering Cancer CenterNew
- Athleta
- Cost Plus (implied by 'This membership helps your family (pets included) save on medications')New
- FlipartNew
- GroveNew
- Hunter DouglasNew
- JPMorganChaseNew
- Lilly (Zepbound)New
- natural blissNew
- Pile-Up PokerNew
- Puzzmo Flipart
- Rothy'sNew
- RulaNew
- TawkifyNew
- ToastNew
- Typeshift
- VuoriNew
- WayfairNew
September 2026 · 17 sponsors, 1 not back · 29 issues read
Not back from August 2026: Salt & Stone
August 2026 · 1 sponsor · 2 issues read
August 2021 · 0 sponsors · 2 issues read
New means no placement in an earlier month we read, after at least two months read in full.
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