Rival companies
Project management software
Project management software sponsors side by side: Atlassian, Notion, Asana, Airtable, Linear and Monday, and where each one ran by quarter.
281Atlassian197 newsletter · 56 podcast · 28 event
184Notion45 newsletter · 116 podcast · 23 event
89Asana61 newsletter · 22 podcast · 6 event
39Airtable7 newsletter · 28 podcast · 4 event
38Linear29 newsletter · 4 podcast · 5 event
23Monday9 newsletter · 4 podcast · 10 event
Where they ran Newsletter and podcast placements by lane and quarter.
Lanes come from each newsletter’s topic and each podcast’s genre. 2026 Q4 runs through 2026-11-02. We read many more newsletters and podcasts from late 2026, so compare companies within a quarter, not one quarter to the next.
| Atlassian | Notion | Asana | Airtable | Linear | Monday | ||||||||||||||||||||||||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Lane | Earlier | ’25 Q4 | ’26 Q1 | ’26 Q2 | ’26 Q3 | ’26 Q4 | Earlier | ’25 Q4 | ’26 Q1 | ’26 Q2 | ’26 Q3 | ’26 Q4 | Earlier | ’25 Q4 | ’26 Q1 | ’26 Q2 | ’26 Q3 | ’26 Q4 | Earlier | ’25 Q4 | ’26 Q1 | ’26 Q2 | ’26 Q3 | ’26 Q4 | Earlier | ’25 Q4 | ’26 Q1 | ’26 Q2 | ’26 Q3 | ’26 Q4 | Earlier | ’25 Q4 | ’26 Q1 | ’26 Q2 | ’26 Q3 | ’26 Q4 | |||||
| Software & developers newsletters | 0 | 11 | 25 | 17 | 20 | 10 | 0 | 0 | 1 | 5 | 4 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 7 | 0 | 0 | 2 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | |||||
| AI newsletters | 0 | 8 | 4 | 10 | 24 | 30 | 0 | 4 | 1 | 4 | 8 | 5 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 3 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | |||||
| Technology podcasts | 18 | 2 | 0 | 1 | 0 | 18 | 3 | 3 | 2 | 1 | 4 | 7 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 28 | 0 | 0 | 0 | 0 | 0 | 0 | 4 | 0 | 0 | 0 | 0 | 0 | 0 | |||||
| Marketing & growth newsletters | 0 | 3 | 0 | 0 | 3 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 25 | 29 | 4 | 0 | 0 | 2 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 2 | |||||
| News podcasts | 0 | 0 | 13 | 0 | 0 | 2 | 10 | 0 | 0 | 0 | 0 | 0 | 0 | 6 | 5 | 7 | 3 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | |||||
| Business podcasts | 2 | 0 | 0 | 0 | 0 | 0 | 25 | 2 | 5 | 0 | 2 | 4 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | |||||
| Science podcasts | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 27 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | |||||
| Product & design newsletters | 0 | 2 | 3 | 4 | 8 | 6 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | |||||
| Media & creators newsletters | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 | 5 | 5 | 4 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | |||||
| Industry trade newsletters | 0 | 0 | 0 | 0 | 0 | 0 | 6 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 4 | 0 | 0 | 0 | 0 | 0 | |||||
| Other lanes | 0 | 0 | 0 | 0 | 0 | 9 | 0 | 6 | 6 | 2 | 3 | 6 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 2 | 0 | 0 | 0 | 2 | |||||
Events Sponsor lists, booths and partner listings by event sector.
| Sector | Atlassian | Notion | Asana | Airtable | Linear | Monday |
|---|---|---|---|---|---|---|
| Cloud & data | 4 | 10 | 3 | 1 | 0 | 2 |
| AI | 7 | 5 | 0 | 0 | 1 | 2 |
| Business & tech | 7 | 5 | 0 | 2 | 0 | 1 |
| Developer | 7 | 1 | 0 | 1 | 1 | 1 |
| Marketing & media | 1 | 0 | 1 | 0 | 0 | 2 |
| Finance & crypto | 1 | 2 | 0 | 0 | 0 | 0 |
| Retail & consumer | 0 | 0 | 1 | 0 | 1 | 0 |
| Industrial | 0 | 0 | 1 | 0 | 0 | 1 |
Top outlets By newsletter and podcast placements.
Atlassian
- Waveform: The MKBHD Podcast22
- TLDR DevOps20
- TLDR IT20
- TLDR Dev20
- TLDR17
- TLDR AI13
Notion
- Something You Should Know29
- All the Hacks: Money, Points & Life24
- The WAN Show10
- TLDR AI9
- Deep Questions with Cal Newport9
- The Kit & Krysta Podcast7
Asana
- TLDR Marketing58
- The Powers That Be: Daily16
- Grumpy Old Geeks5
- The Skip2
- Big Technology1
- The Diary Of A CEO with Steven Bartlett1
Airtable
- The AI Daily Brief: Artificial Intelligence News and Analysis28
- Superhuman AI4
- MKT12
- MKT1 Newsletter1
Linear
- Behind the Craft17
- The Pragmatic Engineer13
- The Standup with ThePrimeagen2
- TLDR Founders1
Monday
- Trailblazers. The Space Newsletter.™4
- Marketing Dive Daily2
- Marketing Brew1
- Morning Brew1
- The Neuron1
- Murder With My Husband1
The detail Outlets behind each lane.
Atlassian · Software & developers newsletters · 2026 Q1
- TLDR Dev7 placements
- TLDR DevOps6 placements
Atlassian · Software & developers newsletters · 2026 Q2
- TLDR IT8 placements
- TLDR DevOps6 placements
Atlassian · Software & developers newsletters · 2026 Q4
- TLDR3 placements
- TLDR DevOps3 placements
Notion · Software & developers newsletters · 2026 Q1
- TLDR1 placement
Notion · Software & developers newsletters · 2026 Q3
- Refactoring4 placements
Notion · Software & developers newsletters · 2026 Q4
- Refactoring2 placements
Linear · Software & developers newsletters · 2025 Q4
- The Pragmatic Engineer7 placements
Linear · Software & developers newsletters · 2026 Q3
- The Pragmatic Engineer2 placements
Linear · Software & developers newsletters · 2026 Q4
- The Pragmatic Engineer2 placements
Atlassian · AI newsletters · 2025 Q4
- The Rundown AI6 placements
- TLDR AI2 placements
Atlassian · AI newsletters · 2026 Q1
- Superhuman AI2 placements
- TLDR AI2 placements
Atlassian · AI newsletters · 2026 Q2
- Platformer8 placements
- TLDR AI2 placements
Atlassian · AI newsletters · 2026 Q3
- TLDR AI7 placements
- Platformer5 placements
Atlassian · AI newsletters · 2026 Q4
- Sources5 placements
- Superhuman AI3 placements
Notion · AI newsletters · 2025 Q4
- TLDR AI4 placements
Notion · AI newsletters · 2026 Q1
- TLDR AI1 placement
Notion · AI newsletters · 2026 Q2
- TLDR AI4 placements
Notion · AI newsletters · 2026 Q3
- Prompt Guy3 placements
- Last Week in AI3 placements
Notion · AI newsletters · 2026 Q4
- AI Tools Up1 placement
- Techzip1 placement
Asana · AI newsletters · 2026 Q2
- Big Technology1 placement
Airtable · AI newsletters · 2026 Q1
- Superhuman AI1 placement
Airtable · AI newsletters · 2026 Q3
- Superhuman AI3 placements
Monday · AI newsletters · Earlier
- The Neuron1 placement
Atlassian · Technology podcasts · Earlier
- Waveform: The MKBHD Podcast12 placements
- The Vergecast6 placements
Atlassian · Technology podcasts · 2025 Q4
- The AI Daily Brief: Artificial Intelligence News and Analysis1 placement
- Waveform: The MKBHD Podcast1 placement
Atlassian · Technology podcasts · 2026 Q2
Atlassian · Technology podcasts · 2026 Q4
- Waveform: The MKBHD Podcast9 placements
- Sources with Alex Heath7 placements
Notion · Technology podcasts · Earlier
- Lex Fridman Podcast3 placements
Notion · Technology podcasts · 2025 Q4
- Deep Questions with Cal Newport2 placements
- The AI Daily Brief: Artificial Intelligence News and Analysis1 placement
Notion · Technology podcasts · 2026 Q1
- Deep Questions with Cal Newport2 placements
Notion · Technology podcasts · 2026 Q2
- Deep Questions with Cal Newport1 placement
Notion · Technology podcasts · 2026 Q3
- Deep Questions with Cal Newport3 placements
- The Talk Show With John Gruber1 placement
Notion · Technology podcasts · 2026 Q4
- Last Week in AI2 placements
- Deep Questions with Cal Newport1 placement
Airtable · Technology podcasts · 2026 Q3
Linear · Technology podcasts · 2026 Q4
- The Pragmatic Engineer2 placements
- The Standup with ThePrimeagen2 placements
Atlassian · Marketing & growth newsletters · 2025 Q4
- TLDR Marketing3 placements
Atlassian · Marketing & growth newsletters · 2026 Q3
- TLDR Marketing3 placements
Notion · Marketing & growth newsletters · 2026 Q2
- LetMeTellIt1 placement
Asana · Marketing & growth newsletters · 2025 Q4
- TLDR Marketing25 placements
Asana · Marketing & growth newsletters · 2026 Q1
- TLDR Marketing29 placements
Asana · Marketing & growth newsletters · 2026 Q2
- TLDR Marketing4 placements
Airtable · Marketing & growth newsletters · Earlier
- MKT12 placements
Airtable · Marketing & growth newsletters · 2026 Q3
- MKT1 Newsletter1 placement
Monday · Marketing & growth newsletters · 2026 Q3
- Marketing Brew1 placement
Monday · Marketing & growth newsletters · 2026 Q4
- Marketing Dive Daily2 placements
Atlassian · News podcasts · 2026 Q1
- Game Over with Max Kellerman and Rich Paul13 placements
Atlassian · News podcasts · 2026 Q4
- Plain English with Derek Thompson2 placements
Notion · News podcasts · Earlier
- The WAN Show10 placements
Asana · News podcasts · 2025 Q4
- The Powers That Be: Daily6 placements
Asana · News podcasts · 2026 Q1
- The Powers That Be: Daily3 placements
- Grumpy Old Geeks2 placements
Asana · News podcasts · 2026 Q2
- The Powers That Be: Daily5 placements
- Grumpy Old Geeks2 placements
Asana · News podcasts · 2026 Q3
- The Powers That Be: Daily2 placements
- Grumpy Old Geeks1 placement
Monday · News podcasts · 2026 Q4
- The Rachel Maddow Show1 placement
Atlassian · Business podcasts · Earlier
- Prof G Markets2 placements
Notion · Business podcasts · Earlier
- All the Hacks: Money, Points & Life22 placements
- Your Brand Amplified2 placements
Notion · Business podcasts · 2025 Q4
- Money For Couples with Ramit Sethi1 placement
- The Iced Coffee Hour1 placement
Notion · Business podcasts · 2026 Q1
- Money For Couples with Ramit Sethi2 placements
- All the Hacks: Money, Points & Life2 placements
Notion · Business podcasts · 2026 Q3
- Money For Couples with Ramit Sethi2 placements
Notion · Business podcasts · 2026 Q4
- The Anxious Achiever4 placements
Asana · Business podcasts · 2026 Q4
- The Diary Of A CEO with Steven Bartlett1 placement
Notion · Science podcasts · 2025 Q4
- Something You Should Know27 placements
Notion · Science podcasts · 2026 Q1
- Something You Should Know2 placements
Atlassian · Product & design newsletters · 2025 Q4
- Strategy Breakdowns2 placements
Atlassian · Product & design newsletters · 2026 Q1
- TLDR Product3 placements
Atlassian · Product & design newsletters · 2026 Q2
- TLDR Product3 placements
- Strategy Breakdowns1 placement
Atlassian · Product & design newsletters · 2026 Q3
- TLDR Product5 placements
- The Skip2 placements
Atlassian · Product & design newsletters · 2026 Q4
- Strategy Breakdowns4 placements
- TLDR Product2 placements
Asana · Product & design newsletters · 2026 Q3
- The Skip2 placements
Linear · Media & creators newsletters · 2025 Q4
- Behind the Craft2 placements
Linear · Media & creators newsletters · 2026 Q1
- Behind the Craft5 placements
Linear · Media & creators newsletters · 2026 Q2
- Behind the Craft5 placements
Linear · Media & creators newsletters · 2026 Q3
- Behind the Craft4 placements
Linear · Media & creators newsletters · 2026 Q4
- Behind the Craft1 placement
Notion · Industry trade newsletters · Earlier
- Trailblazers. The Space Newsletter.™6 placements
Monday · Industry trade newsletters · Earlier
- Trailblazers. The Space Newsletter.™4 placements
Atlassian · Other lanes · 2026 Q4
- TIME newsletters2 placements
- SHRM HR Daily2 placements
Notion · Other lanes · 2025 Q4
- Mayim Bialik's Breakdown3 placements
- The Kit & Krysta Podcast2 placements
Notion · Other lanes · 2026 Q1
- The Kit & Krysta Podcast3 placements
- The Jefferson Fisher Podcast2 placements
Notion · Other lanes · 2026 Q2
- The Jefferson Fisher Podcast1 placement
- The Kit & Krysta Podcast1 placement
Notion · Other lanes · 2026 Q3
- 1% Better1 placement
- SOLVED with Mark Manson1 placement
Notion · Other lanes · 2026 Q4
- Parsers Venture Capital Insights2 placements
- THIS CAR POD! with Doug DeMuro & Friends!2 placements
Linear · Other lanes · 2026 Q1
- TLDR Founders1 placement
Monday · Other lanes · 2025 Q4
- The Magnus Archives1 placement
- Stick to Rugby1 placement
Monday · Other lanes · 2026 Q4
- Morning Brew1 placement
- Murder With My Husband1 placement
Counts are the ads we’ve found. They don’t show spend. A company with few ads here may buy elsewhere.