State Farm vs Travelers

State Farm and Travelers compared: the outlets each sponsors, the ones they share, and the ones where only one appears.

217State Farm0 newsletter · 214 podcast · 3 eventState Farm sells auto, home, renters and life insurance to individuals and businesses. Source

24Travelers0 newsletter · 15 podcast · 9 event“Protect your personal and business investments with Travelers Insurance. From auto to homeowners or business insurance, we have the solution to suit your needs.” Source

Where each ran Newsletter and podcast placements, last 12 months.

State Farm		Travelers	Lane
91		0	Sports podcasts
36		0	Health & fitness podcasts
29		0	Comedy podcasts
9		0	True crime podcasts
4		0	TV & film podcasts

In common 0 outlets with both on record.

Only one on record Not on record means we haven’t seen it, not that the other doesn’t buy there.

State Farm · 22 outlets

Spittin Chiclets	49
The Bill Simmons Podcast	31
Two Hot Takes	30
Subscribers only	22
Subscribers only	20
Subscribers only	16

Travelers · 8 outlets

CyberWire Daily	15
AGC Annual Convention	1
Applied Net	1
Subscribers only	1
Subscribers only	1
Subscribers only	1

See every outlet · Company Research

Counts are the ads and listings we’ve found. They don’t show spend.