Ad Almanac

SEO and AI visibility

Semrush vs AirOps

Semrush and AirOps compared: the outlets each sponsors, the ones they share, and the ones where only one appears.

56Semrush51 newsletter · 0 podcast · 5 eventSemrush provides software for search engine optimization, AI search visibility, competitor analysis and content marketing. Source
35AirOps29 newsletter · 0 podcast · 6 eventAirOps sells software and services that help brands appear in AI search answers. Source

Where each ran Newsletter and podcast placements, last 12 months.

SemrushAirOpsLane
23
25Marketing & growth newsletters
20
0AI newsletters
4
0Software & developers newsletters
4
0Retail & e-commerce newsletters
0
3Startups & venture newsletters
0
1Business & economy newsletters

In common 4 outlets with both on record.

OutletTypeSemrushAirOps
TLDR MarketingNewsletter517
The Future of SEO & AEO by Eli SchwartzNewsletter84
Growth MemoNewsletter62
#SEOForLunchNewsletter41

Only one on record Not on record means we haven’t seen it, not that the other doesn’t buy there.

Semrush · 10 outlets

Superhuman AI6
The Shift AI6
The AI Report5

AirOps · 6 outlets

TLDR Founders3
eTail West (Palm Springs)2
MozCon1
See every outlet · Company Research

Counts are the ads and listings we’ve found. They don’t show spend.