Rippling vs Oyster
Rippling and Oyster compared: the outlets each sponsors, the ones they share, and the ones where only one appears.
Where each ran Newsletter and podcast placements, last 12 months.
| Rippling | Oyster | Lane | |
|---|---|---|---|
| 37 | 0 | Technology podcasts | |
| 34 | 0 | News podcasts | |
| 9 | 13 | AI newsletters | |
| 0 | 9 | Finance & investing newsletters | |
| 6 | 2 | Startups & venture newsletters | |
| 5 | 0 | HR & careers newsletters | |
| 0 | 2 | Software & developers newsletters | |
| 0 | 2 | Business & economy newsletters |
In common 5 outlets with both on record.
| Outlet | Rippling | Oyster |
|---|---|---|
| The Shift AI | 4 | 2 |
| AI Insights | 1 | 4 |
| HRAddict | 2 | 1 |
| Partner Grow | 1 | 2 |
| Everything AI This Week | 1 | 1 |
Only one on record Not on record means we haven’t seen it, not that the other doesn’t buy there.
Rippling · 17 outlets
Oyster · 13 outlets
Counts are the ads and listings we’ve found. They don’t show spend.