Peloton vs Tonal
Peloton and Tonal compared: the outlets each sponsors, the ones they share, and the ones where only one appears.
Where each ran Newsletter and podcast placements, last 12 months.
| Peloton | Tonal | Lane | |
|---|---|---|---|
| 16 | 10 | Health & fitness podcasts | |
| 13 | 0 | Comedy podcasts | |
| 0 | 9 | Society & culture podcasts | |
| 0 | 4 | Health & wellness newsletters | |
| 0 | 3 | Education podcasts | |
| 1 | 0 | Sports podcasts | |
| 0 | 1 | TV & film podcasts |
In common 0 outlets with both on record.
Only one on record Not on record means we haven’t seen it, not that the other doesn’t buy there.
Peloton · 5 outlets
Counts are the ads and listings we’ve found. They don’t show spend.