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Connected fitness

Peloton vs Tonal

Peloton and Tonal compared: the outlets each sponsors, the ones they share, and the ones where only one appears.

40Peloton0 newsletter · 38 podcast · 2 event“Discover Peloton’s fitness equipment and personalized workout plans. From cardio to strength, find an exercise program that keeps you motivated and on track.” Source
30Tonal4 newsletter · 25 podcast · 1 eventTonal sells a wall-mounted digital strength-training machine and a membership for workout classes. Source

Where each ran Newsletter and podcast placements, last 12 months.

PelotonTonalLane
16
10Health & fitness podcasts
13
0Comedy podcasts
0
9Society & culture podcasts
0
4Health & wellness newsletters
0
3Education podcasts
1
0Sports podcasts
0
1TV & film podcasts

In common 0 outlets with both on record.

Only one on record Not on record means we haven’t seen it, not that the other doesn’t buy there.

Peloton · 5 outlets

SHE MD14
Not Gonna Lie with Kylie Kelce13
I've Had It8

Tonal · 8 outlets

Let's Be Honest with Kristin Cavallari9
The Wellness Process4
10% Happier with Dan Harris4
See every outlet · Company Research

Counts are the ads and listings we’ve found. They don’t show spend.