KPMG vs PwC
KPMG and PwC compared: the outlets each sponsors, the ones they share, and the ones where only one appears.
Where each ran Newsletter and podcast placements, last 12 months.
| KPMG | PwC | Lane | |
|---|---|---|---|
| 310 | 0 | Technology podcasts | |
| 0 | 19 | Business & economy newsletters | |
| 0 | 12 | Startups & venture newsletters | |
| 3 | 6 | Finance & investing newsletters | |
| 0 | 6 | Sports newsletters | |
| 0 | 5 | Software & developers newsletters |
In common 14 outlets with both on record.
| Outlet | KPMG | PwC |
|---|---|---|
| Dreamforce | 2 | 3 |
| OneTrust TrustWeek | 2 | 2 |
| ADIPEC | 1 | 1 |
| Marine Corps Marathon | 1 | 1 |
| Microsoft Ignite | 1 | 1 |
| MWC Barcelona | 1 | 1 |
Only one on record Not on record means we haven’t seen it, not that the other doesn’t buy there.
KPMG · 26 outlets
PwC · 52 outlets
Counts are the ads and listings we’ve found. They don’t show spend.