Ad Almanac

Big Four firms

KPMG vs Deloitte

KPMG and Deloitte compared: the outlets each sponsors, the ones they share, and the ones where only one appears.

391KPMG3 newsletter · 320 podcast · 68 event“how KPMG can help you drive value with our AI solutions” Source
117Deloitte3 newsletter · 0 podcast · 114 event“Discover industry insights and audit, tax, and consulting services that drive impact from Deloitte’s global network of member firms.” Source

Where each ran Newsletter and podcast placements, last 12 months.

KPMGDeloitteLane
310
0Technology podcasts
3
2Finance & investing newsletters
0
1Cybersecurity newsletters

In common 16 outlets with both on record.

OutletTypeKPMGDeloitte
CFO Dive DailyNewsletter32
OneTrust TrustWeekEvent22
Zenith Live (Americas)Event12
BlackLine BeyondTheBlackEvent11
Blockchain Futurist Conference (Florida)Event11
Blockchain Futurist Conference (Toronto)Event11

Only one on record Not on record means we haven’t seen it, not that the other doesn’t buy there.

KPMG · 23 outlets

The AI Daily Brief: Artificial Intelligence News and Analysis320
Dreamforce2
GSA U.S. Executive Forum2

Deloitte · 78 outlets

AWS Summit Hamburg2
Q2B Tokyo2
AASHTO Annual Meeting1
See every outlet · Company Research

Counts are the ads and listings we’ve found. They don’t show spend.