Kalshi vs Polymarket
Kalshi and Polymarket compared: the outlets each sponsors, the ones they share, and the ones where only one appears.
1667Kalshi172 newsletter · 1493 podcast · 2 event
“Kalshi lets you trade on real-world AI and technology events” Source
550Polymarket309 newsletter · 236 podcast · 5 event
“Sign up to trade on the Polymarket US app” Source
Where each ran Newsletter and podcast placements, last 12 months.
| Kalshi | Polymarket | Lane | |
|---|---|---|---|
| 1040 | 63 | Sports podcasts | |
| 328 | 0 | News podcasts | |
| 0 | 149 | Startups & venture newsletters | |
| 84 | 47 | Politics & policy newsletters | |
| 0 | 102 | Finance & investing newsletters | |
| 0 | 99 | Technology podcasts | |
| 69 | 0 | Comedy podcasts | |
| 50 | 0 | Business podcasts |
In common 8 outlets with both on record.
| Outlet | Kalshi | Polymarket |
|---|---|---|
| Exec Sum | 6 | 149 |
| The Wall Street Rollup | 12 | 91 |
| The Rubin Report | 15 | 26 |
| The Tim Dillon Show | 6 | 7 |
| The Daily Rip by Stocktwits | 2 | 8 |
| Chart Art | 3 | 1 |
Only one on record Not on record means we haven’t seen it, not that the other doesn’t buy there.
Kalshi · 83 outlets
Polymarket · 28 outlets
Counts are the ads and listings we’ve found. They don’t show spend.