GhostBed vs Casper
GhostBed and Casper compared: the outlets each sponsors, the ones they share, and the ones where only one appears.
Where each ran Newsletter and podcast placements, last 12 months.
| GhostBed | Casper | Lane | |
|---|---|---|---|
| 43 | 11 | News podcasts | |
| 34 | 0 | History podcasts | |
| 26 | 5 | Comedy podcasts | |
| 11 | 0 | Religion & spirituality podcasts | |
| 5 | 3 | Arts podcasts | |
| 0 | 5 | Leisure podcasts | |
| 0 | 5 | True crime podcasts |
In common 0 outlets with both on record.
Only one on record Not on record means we haven’t seen it, not that the other doesn’t buy there.
GhostBed · 13 outlets
Casper · 14 outlets
Counts are the ads and listings we’ve found. They don’t show spend.