DraftKings vs BetMGM
DraftKings and BetMGM compared: the outlets each sponsors, the ones they share, and the ones where only one appears.
1720DraftKings86 newsletter · 1632 podcast · 2 event
“The DraftKings Sports app is now live in all 50 states.” Source
265BetMGM0 newsletter · 263 podcast · 2 event
Where each ran Newsletter and podcast placements, last 12 months.
| DraftKings | BetMGM | Lane | |
|---|---|---|---|
| 283 | 157 | Sports podcasts | |
| 256 | 0 | News podcasts | |
| 130 | 48 | Comedy podcasts | |
| 84 | 0 | Sports newsletters | |
| 21 | 0 | Society & culture podcasts |
In common 2 outlets with both on record.
| Outlet | DraftKings | BetMGM |
|---|---|---|
| Will & Rusty's Playdate | 8 | 56 |
| The Steve Dangle Podcast | 1 | 45 |
Only one on record Not on record means we haven’t seen it, not that the other doesn’t buy there.
DraftKings · 61 outlets
BetMGM · 7 outlets
Counts are the ads and listings we’ve found. They don’t show spend.