Dell vs HP
Dell and HP compared: the outlets each sponsors, the ones they share, and the ones where only one appears.
Where each ran Newsletter and podcast placements, last 12 months.
| Dell | HP | Lane | |
|---|---|---|---|
| 64 | 0 | Technology podcasts | |
| 58 | 0 | Science podcasts | |
| 53 | 0 | AI newsletters | |
| 0 | 10 | History podcasts | |
| 8 | 0 | News podcasts | |
| 6 | 2 | Software & developers newsletters | |
| 0 | 1 | Cybersecurity newsletters | |
| 0 | 1 | Comedy podcasts |
In common 5 outlets with both on record.
| Outlet | Dell | HP |
|---|---|---|
| Adobe MAX | 1 | 1 |
| Data Innovation Summit | 1 | 1 |
| Microsoft Ignite | 1 | 1 |
| NVIDIA GTC | 1 | 1 |
| SIGGRAPH Asia | 1 | 1 |
Only one on record Not on record means we haven’t seen it, not that the other doesn’t buy there.
Dell · 55 outlets
HP · 12 outlets
Counts are the ads and listings we’ve found. They don’t show spend.