Ad Almanac

Oil majors

BP vs Shell

BP and Shell compared: the outlets each sponsors, the ones they share, and the ones where only one appears.

48BP15 newsletter · 25 podcast · 8 eventBP explores for, refines and sells oil and gas, and also generates power. Source
29Shell0 newsletter · 16 podcast · 13 event“Shell is a global group of energy and petrochemical companies. Learn more about Shell on our global website.” Source

Where each ran Newsletter and podcast placements, last 12 months.

BPShellLane
23
0News podcasts
13
0Politics & policy newsletters
0
13Sports podcasts
2
0Business & economy newsletters

In common 1 outlets with both on record.

OutletTypeBPShell
Houston Livestock Show and RodeoEvent11

Only one on record Not on record means we haven’t seen it, not that the other doesn’t buy there.

BP · 8 outlets

The Powers That Be: Daily25
Politico Playbook7
Politico Playbook PM6

Shell · 10 outlets

Spittin Chiclets8
The Ryen Russillo Show5
Pardon My Take3
See every outlet · Company Research

Counts are the ads and listings we’ve found. They don’t show spend.