Ad Almanac

Online therapy

BetterHelp vs Rula

BetterHelp and Rula compared: the outlets each sponsors, the ones they share, and the ones where only one appears.

2174BetterHelp40 newsletter · 2133 podcast · 1 event“Get matched easily with a licensed, board-accredited therapist.” Source
173Rula1 newsletter · 169 podcast · 3 event“Affordable online therapy where you are, on your schedule. Easily find a therapist covered by your insurance.” Source

Where each ran Newsletter and podcast placements, last 12 months.

BetterHelpRulaLane
230
16Comedy podcasts
223
10Society & culture podcasts
220
0Business podcasts
192
0Education podcasts
158
0Sports podcasts
0
65Science podcasts
0
17Leisure podcasts
0
15Arts podcasts

In common 3 outlets with both on record.

OutletTypeBetterHelpRula
What's Your Story? with Steph McMahonPodcast22
History Hyenas with Chris Distefano and Yannis PappasPodcast21
Past GasPodcast11

Only one on record Not on record means we haven’t seen it, not that the other doesn’t buy there.

BetterHelp · 113 outlets

The Dr. John Delony Show454
The Ramsey Show183
Scary Horror Stories by Dr. NoSleep95

Rula · 25 outlets

Something You Should Know65
Dear Shandy10
Kinda Funny Games Daily: Video Games News Podcast10
See every outlet · Company Research

Counts are the ads and listings we’ve found. They don’t show spend.