Rival companies
Test and measurement
Test and measurement sponsors side by side: Keysight, Rohde & Schwarz, Anritsu and VIAVI Solutions, and where each one ran by quarter.
49Keysight0 newsletter · 0 podcast · 49 event
43Rohde & Schwarz0 newsletter · 0 podcast · 43 event
31Anritsu0 newsletter · 0 podcast · 31 event
30VIAVI Solutions0 newsletter · 0 podcast · 30 event
Where they ran Newsletter and podcast placements by lane and quarter.
Lanes come from each newsletter’s topic and each podcast’s genre. 2026 Q4 runs through 2026-11-02. We read many more newsletters and podcasts from late 2026, so compare companies within a quarter, not one quarter to the next.
| Keysight | Rohde & Schwarz | Anritsu | VIAVI Solutions | ||||||||||||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Lane | Earlier | ’25 Q4 | ’26 Q1 | ’26 Q2 | ’26 Q3 | ’26 Q4 | Earlier | ’25 Q4 | ’26 Q1 | ’26 Q2 | ’26 Q3 | ’26 Q4 | Earlier | ’25 Q4 | ’26 Q1 | ’26 Q2 | ’26 Q3 | ’26 Q4 | Earlier | ’25 Q4 | ’26 Q1 | ’26 Q2 | ’26 Q3 | ’26 Q4 | |||
Events Sponsor lists, booths and partner listings by event sector.
| Sector | Keysight | Rohde & Schwarz | Anritsu | VIAVI Solutions |
|---|---|---|---|---|
| Business & tech | 8 | 5 | 9 | 9 |
| Defense & aerospace | 5 | 8 | 4 | 6 |
| Developer | 9 | 5 | 5 | 3 |
| Security | 8 | 7 | 1 | 3 |
| Industrial | 6 | 6 | 7 | 0 |
| Energy | 6 | 1 | 0 | 0 |
| Automotive & transport | 0 | 4 | 0 | 3 |
| Cloud & data | 1 | 0 | 0 | 4 |
Top outlets By newsletter and podcast placements.
Keysight
No newsletter or podcast ads on record. 49 event listings.
Rohde & Schwarz
No newsletter or podcast ads on record. 43 event listings.
Anritsu
No newsletter or podcast ads on record. 31 event listings.
VIAVI Solutions
No newsletter or podcast ads on record. 30 event listings.
The detail Outlets behind each lane.
See every outlet and more ads · Company ResearchCounts are the ads we’ve found. They don’t show spend. A company with few ads here may buy elsewhere.