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Experimentation and analytics

Experimentation and analytics sponsors side by side: Optimizely, Amplitude, LaunchDarkly and Statsig, and where each one ran by quarter.

114Optimizely35 newsletter · 65 podcast · 14 event
31Amplitude25 newsletter · 0 podcast · 6 event
30LaunchDarkly13 newsletter · 0 podcast · 17 event
29Statsig20 newsletter · 9 podcast · 0 event

Where they ran Newsletter and podcast placements by lane and quarter.

Lanes come from each newsletter’s topic and each podcast’s genre. 2026 Q4 runs through 2026-11-02. We read many more newsletters and podcasts from late 2026, so compare companies within a quarter, not one quarter to the next.

OptimizelyAmplitudeLaunchDarklyStatsig
LaneEarlier’25 Q4’26 Q1’26 Q2’26 Q3’26 Q4Earlier’25 Q4’26 Q1’26 Q2’26 Q3’26 Q4Earlier’25 Q4’26 Q1’26 Q2’26 Q3’26 Q4Earlier’25 Q4’26 Q1’26 Q2’26 Q3’26 Q4
Technology podcasts 0 0 58 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 2 2 5 0 0
AI newsletters 0 4 4 4 7 10 0 0 1 0 2 1 0 0 0 2 0 0 0 0 0 0 0 0
Software & developers newsletters 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 4 5 2 0 7 8 4 0 0
Startups & venture newsletters 0 0 0 0 0 0 0 0 0 3 8 1 0 0 0 0 0 0 0 0 0 1 0 0
Marketing & growth newsletters 0 0 0 2 3 1 0 0 0 3 1 0 0 0 0 0 0 0 0 0 0 0 0 0
Business podcasts 0 0 0 0 0 7 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0
Product & design newsletters 0 0 0 0 0 0 0 0 1 0 1 2 0 0 0 0 0 0 0 0 0 0 0 0
Media & creators newsletters 0 0 0 0 0 0 0 1 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0

Events Sponsor lists, booths and partner listings by event sector.

SectorOptimizelyAmplitudeLaunchDarklyStatsig
Developer0390
Retail & consumer6200
Cloud & data0050
Marketing & media5000
AI2020
Business & tech1010
Health0100

Top outlets By newsletter and podcast placements.

Optimizely

  1. The AI Daily Brief: Artificial Intelligence News and Analysis58
  2. The Rundown AI15
  3. The Dave Gerhardt Show (from Exit Five)7
  4. Superhuman AI5
  5. TLDR Marketing3
  6. Elena’s Growth Scoop3

Amplitude

  1. The Split12
  2. Elena’s Growth Scoop4
  3. Product Growth3
  4. AI by Aakash3
  5. TLDR Product1
  6. Behind the Craft1

LaunchDarkly

  1. TLDR Dev7
  2. TLDR2
  3. The Rundown AI1
  4. TLDR AI1
  5. TLDR DevOps1
  6. Rise Newsletter1

Statsig

  1. The Pragmatic Engineer19
  2. Acquired10

The detail Outlets behind each lane.

Optimizely · Technology podcasts · 2026 Q1
Statsig · Technology podcasts · 2025 Q4
Statsig · Technology podcasts · 2026 Q1
Statsig · Technology podcasts · 2026 Q2
Optimizely · AI newsletters · 2025 Q4
Optimizely · AI newsletters · 2026 Q1
Optimizely · AI newsletters · 2026 Q2
Optimizely · AI newsletters · 2026 Q3
Optimizely · AI newsletters · 2026 Q4
Amplitude · AI newsletters · 2026 Q1
Amplitude · AI newsletters · 2026 Q3
Amplitude · AI newsletters · 2026 Q4
LaunchDarkly · AI newsletters · 2026 Q2
LaunchDarkly · Software & developers newsletters · 2026 Q2
LaunchDarkly · Software & developers newsletters · 2026 Q3
LaunchDarkly · Software & developers newsletters · 2026 Q4
Statsig · Software & developers newsletters · 2025 Q4
Statsig · Software & developers newsletters · 2026 Q1
Statsig · Software & developers newsletters · 2026 Q2
Amplitude · Startups & venture newsletters · 2026 Q2
Amplitude · Startups & venture newsletters · 2026 Q3
Amplitude · Startups & venture newsletters · 2026 Q4
Statsig · Startups & venture newsletters · 2026 Q2
Optimizely · Marketing & growth newsletters · 2026 Q2
Optimizely · Marketing & growth newsletters · 2026 Q3
Optimizely · Marketing & growth newsletters · 2026 Q4
Amplitude · Marketing & growth newsletters · 2026 Q2
Amplitude · Marketing & growth newsletters · 2026 Q3
Optimizely · Business podcasts · 2026 Q4
Amplitude · Product & design newsletters · 2026 Q1
Amplitude · Product & design newsletters · 2026 Q3
Amplitude · Product & design newsletters · 2026 Q4
Amplitude · Media & creators newsletters · 2025 Q4
See every outlet and more ads · Company Research

Counts are the ads we’ve found. They don’t show spend. A company with few ads here may buy elsewhere.