Rival companies
Data security posture
Data security posture sponsors side by side: Concentric AI, Varonis, Cyera and Cyberhaven, and where each one ran by quarter.
43Concentric AI0 newsletter · 0 podcast · 43 event
41Varonis5 newsletter · 2 podcast · 34 event
32Cyera1 newsletter · 3 podcast · 28 event
24Cyberhaven0 newsletter · 0 podcast · 24 event
Where they ran Newsletter and podcast placements by lane and quarter.
Lanes come from each newsletter’s topic and each podcast’s genre. 2026 Q4 runs through 2026-11-02. We read many more newsletters and podcasts from late 2026, so compare companies within a quarter, not one quarter to the next.
| Concentric AI | Varonis | Cyera | Cyberhaven | ||||||||||||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Lane | Earlier | ’25 Q4 | ’26 Q1 | ’26 Q2 | ’26 Q3 | ’26 Q4 | Earlier | ’25 Q4 | ’26 Q1 | ’26 Q2 | ’26 Q3 | ’26 Q4 | Earlier | ’25 Q4 | ’26 Q1 | ’26 Q2 | ’26 Q3 | ’26 Q4 | Earlier | ’25 Q4 | ’26 Q1 | ’26 Q2 | ’26 Q3 | ’26 Q4 | |||
| Cybersecurity newsletters | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 | 1 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | |||
| Technology podcasts | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | |||
| Startups & venture newsletters | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | |||
| News podcasts | 0 | 0 | 0 | 0 | 0 | 0 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | |||
Events Sponsor lists, booths and partner listings by event sector.
| Sector | Concentric AI | Varonis | Cyera | Cyberhaven |
|---|---|---|---|---|
| Security | 38 | 21 | 15 | 24 |
| Cloud & data | 4 | 9 | 11 | 0 |
| AI | 1 | 2 | 1 | 0 |
| Business & tech | 0 | 2 | 0 | 0 |
| Health | 0 | 0 | 1 | 0 |
Top outlets By newsletter and podcast placements.
Concentric AI
No newsletter or podcast ads on record. 43 event listings.
Varonis
- tl;dr sec2
- Venture in Security2
- CyberWire Daily2
- Software Analyst Cyber Research1
Cyera
- The Watchtower3
- TLDR InfoSec1
Cyberhaven
No newsletter or podcast ads on record. 24 event listings.
The detail Outlets behind each lane.
Varonis · Cybersecurity newsletters · 2026 Q2
- tl;dr sec1 placement
- Software Analyst Cyber Research1 placement
Varonis · Cybersecurity newsletters · 2026 Q3
- tl;dr sec1 placement
Cyera · Cybersecurity newsletters · 2026 Q3
- TLDR InfoSec1 placement
Cyera · Technology podcasts · 2026 Q3
- The Watchtower1 placement
Cyera · Technology podcasts · 2026 Q4
- The Watchtower2 placements
Varonis · Startups & venture newsletters · 2026 Q2
- Venture in Security1 placement
Varonis · Startups & venture newsletters · 2026 Q3
- Venture in Security1 placement
Varonis · News podcasts · Earlier
- CyberWire Daily2 placements
Counts are the ads we’ve found. They don’t show spend. A company with few ads here may buy elsewhere.