Rival companies
Application security testing
Application security testing sponsors side by side: SonarSource, Sonatype, Checkmarx, Snyk, Black Duck and Aikido, and where each one ran by quarter.
79SonarSource56 newsletter · 1 podcast · 22 event
37Sonatype7 newsletter · 0 podcast · 30 event
36Checkmarx14 newsletter · 0 podcast · 22 event
31Snyk6 newsletter · 0 podcast · 25 event
29Black Duck12 newsletter · 0 podcast · 17 event
21Aikido3 newsletter · 0 podcast · 18 event
Where they ran Newsletter and podcast placements by lane and quarter.
Lanes come from each newsletter’s topic and each podcast’s genre. 2026 Q4 runs through 2026-11-02. We read many more newsletters and podcasts from late 2026, so compare companies within a quarter, not one quarter to the next.
| SonarSource | Sonatype | Checkmarx | Snyk | Black Duck | Aikido | ||||||||||||||||||||||||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Lane | Earlier | ’25 Q4 | ’26 Q1 | ’26 Q2 | ’26 Q3 | ’26 Q4 | Earlier | ’25 Q4 | ’26 Q1 | ’26 Q2 | ’26 Q3 | ’26 Q4 | Earlier | ’25 Q4 | ’26 Q1 | ’26 Q2 | ’26 Q3 | ’26 Q4 | Earlier | ’25 Q4 | ’26 Q1 | ’26 Q2 | ’26 Q3 | ’26 Q4 | Earlier | ’25 Q4 | ’26 Q1 | ’26 Q2 | ’26 Q3 | ’26 Q4 | Earlier | ’25 Q4 | ’26 Q1 | ’26 Q2 | ’26 Q3 | ’26 Q4 | |||||
| Software & developers newsletters | 0 | 2 | 14 | 5 | 13 | 4 | 0 | 0 | 0 | 0 | 3 | 0 | 0 | 0 | 5 | 1 | 2 | 0 | 0 | 1 | 0 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | |||||
| AI newsletters | 0 | 5 | 4 | 4 | 4 | 1 | 0 | 1 | 0 | 0 | 2 | 0 | 0 | 0 | 0 | 0 | 4 | 0 | 0 | 2 | 1 | 0 | 0 | 0 | 0 | 0 | 2 | 0 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | |||||
| Cybersecurity newsletters | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 4 | 0 | 2 | 2 | 0 | 0 | 0 | 0 | 0 | 2 | |||||
| News podcasts | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | |||||
| Startups & venture newsletters | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | |||||
Events Sponsor lists, booths and partner listings by event sector.
| Sector | SonarSource | Sonatype | Checkmarx | Snyk | Black Duck | Aikido |
|---|---|---|---|---|---|---|
| Security | 2 | 12 | 7 | 5 | 11 | 6 |
| Developer | 11 | 11 | 8 | 5 | 2 | 6 |
| Cloud & data | 0 | 4 | 7 | 9 | 2 | 5 |
| AI | 9 | 1 | 0 | 3 | 1 | 1 |
| Business & tech | 0 | 0 | 0 | 3 | 1 | 0 |
| Finance & crypto | 0 | 1 | 0 | 0 | 0 | 0 |
| Defense & aerospace | 0 | 1 | 0 | 0 | 0 | 0 |
Top outlets By newsletter and podcast placements.
SonarSource
- The Pragmatic Engineer12
- TLDR AI9
- The Rundown AI5
- TLDR Dev4
- The New Stack3
- The Code3
Sonatype
- TLDR DevOps3
- TLDR AI2
- In the Room1
- The Rundown AI1
Checkmarx
- TLDR Dev5
- Tech Scoop4
- Level Up Coding System Design Newsletter3
- TLDR InfoSec2
Snyk
- The Rundown AI3
- TLDR IT2
- Refactoring1
Black Duck
- TLDR InfoSec6
- TLDR AI4
- ISACA SmartBrief on Cybersecurity1
- CompTIA SmartBrief1
Aikido
- TLDR InfoSec2
- TLDR DevOps1
The detail Outlets behind each lane.
SonarSource · Software & developers newsletters · 2025 Q4
- ByteByteGo1 placement
- TLDR Dev1 placement
SonarSource · Software & developers newsletters · 2026 Q1
- The Pragmatic Engineer8 placements
- ByteByteGo2 placements
SonarSource · Software & developers newsletters · 2026 Q2
- The Pragmatic Engineer4 placements
- TLDR Dev1 placement
SonarSource · Software & developers newsletters · 2026 Q4
- The New Stack2 placements
- Making AI Accessible with Louis-François1 placement
Sonatype · Software & developers newsletters · 2026 Q3
- TLDR DevOps3 placements
Checkmarx · Software & developers newsletters · 2026 Q1
- TLDR Dev5 placements
Checkmarx · Software & developers newsletters · 2026 Q2
- Level Up Coding System Design Newsletter1 placement
Checkmarx · Software & developers newsletters · 2026 Q3
- Level Up Coding System Design Newsletter2 placements
Snyk · Software & developers newsletters · 2025 Q4
- Refactoring1 placement
Snyk · Software & developers newsletters · 2026 Q2
- TLDR IT2 placements
Aikido · Software & developers newsletters · 2026 Q4
- TLDR DevOps1 placement
SonarSource · AI newsletters · 2025 Q4
- TLDR AI3 placements
- Ben's Bites1 placement
SonarSource · AI newsletters · 2026 Q1
- TLDR AI3 placements
- The Rundown AI1 placement
SonarSource · AI newsletters · 2026 Q2
- TLDR AI3 placements
- The Rundown AI1 placement
SonarSource · AI newsletters · 2026 Q3
- The Rundown AI2 placements
- Simon Willison's Newsletter1 placement
SonarSource · AI newsletters · 2026 Q4
- Superhuman AI1 placement
Sonatype · AI newsletters · 2025 Q4
- The Rundown AI1 placement
Sonatype · AI newsletters · 2026 Q3
- TLDR AI2 placements
Checkmarx · AI newsletters · 2026 Q3
- Tech Scoop4 placements
Snyk · AI newsletters · 2025 Q4
- The Rundown AI2 placements
Snyk · AI newsletters · 2026 Q1
- The Rundown AI1 placement
Black Duck · AI newsletters · 2026 Q1
- TLDR AI2 placements
Black Duck · AI newsletters · 2026 Q3
- TLDR AI2 placements
Checkmarx · Cybersecurity newsletters · 2026 Q1
- TLDR InfoSec2 placements
Black Duck · Cybersecurity newsletters · 2026 Q1
- TLDR InfoSec4 placements
Black Duck · Cybersecurity newsletters · 2026 Q3
- TLDR InfoSec2 placements
Black Duck · Cybersecurity newsletters · 2026 Q4
- ISACA SmartBrief on Cybersecurity1 placement
- CompTIA SmartBrief1 placement
Aikido · Cybersecurity newsletters · 2026 Q4
- TLDR InfoSec2 placements
SonarSource · News podcasts · 2026 Q2
- Software Engineering Daily1 placement
Sonatype · Startups & venture newsletters · 2026 Q4
- In the Room1 placement
Counts are the ads we’ve found. They don’t show spend. A company with few ads here may buy elsewhere.