Ad Almanac

Sponsor report

The Hustling Engineer

Based on the last 180 days, compared with 45 other Software & developers newsletters. All placements.

Where you stand

1Sponsors in the last 180 daysSoftware & developers median 15. You match or beat 0 of 45.
0 of 1Sponsors who came back for another weekSoftware & developers median 4 in 10. You match or beat 4 of 45.
1 of 30Issues that carried a sponsorSoftware & developers median 9 in 10. You match or beat 0 of 45.

A sponsor that books another week is the strongest public sign an ad worked.

Brands to pitch

Bought newsletters like yours in the last 120 days, never yours. Most likely first.

Sentry · Developer tools 13 newsletters like yours: TLDR Dev (9 weeks), Frontend Focus (5 weeks), JavaScript Weekly (4 weeks). Last ran Oct 29. Renewed. Also sponsors 9 podcasts and 34 events. Exhibits at 4 trade shows.Latest ad: “Sentry”
Tiger Data · Data & analytics 8 newsletters like yours: Frontend Focus (13 weeks), Golang Weekly (13 weeks), The Code (10 weeks). Last ran Oct 30. Renewed. Also sponsors 1 podcast and 5 events. Exhibits at 5 trade shows.Latest ad: “Your Sensor Data Doesn't Need a Second Database”
SerpApi · Developer tools 11 newsletters like yours: Programmingdigest (4 weeks), Cassidoo (3 weeks), Rendezvous with Cassidoo (3 weeks). Last ran Oct 29. Renewed. Also sponsors 1 podcast and 8 events. Exhibits at 1 trade show.Latest ad: “SerpApi”
Unblocked · Developer tools 8 newsletters like yours: Tech Lead Digest (8 weeks), TLDR Dev (7 weeks), ByteByteGo (4 weeks). Last ran Oct 23. Renewed. Also sponsors 1 podcast and 5 events.Latest ad: “How to stop rewriting your agent’s code”
SonarSource · Developer tools 10 newsletters like yours: The New Stack (3 weeks), Csharpdigest (2 weeks), Elevate (2 weeks). Last ran Oct 21. Renewed. Also sponsors 1 podcast and 18 events. Exhibits at 4 trade shows.Latest ad: “AI sped up coding. Sonar instills confidence with verification.”

The Software & developers buyer list: every sponsor in these newsletters, last 90 days, included with Ad Seller

What newsletters near your size charge

Your advertise page says “25 K+ subscribers”.

NewsletterPublished rate
SwiftLee“31,000+ subscribers”$1,667 to $19,999
CSS Weekly“43,000”$300 to $700
AI Insights“25K” · AI$50 to $765
SellersGrowth“25,000 subscribers” · ecommerce/Amazon sellers$240 for its main slot
Side Hustle Weekly“25,000 subscribers” · side hustles$1,200 for its main slot
deepculture“25,000 subscribers”$95 for its main slot

Rates as each publisher states them.

Media kit badge

Add this to your advertise page or media kit. It names your latest sponsors and links to your full record, so buyers can verify it.

Sponsors of The Hustling Engineer

<a href="https://adalmanac.com/newsletters/the-hustling-engineer"><img src="https://adalmanac.com/badge/the-hustling-engineer.svg" alt="Sponsors of The Hustling Engineer" height="46"></a>

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