Sponsor report
IT Brew
Based on the last 180 days, compared with 33 other Software & developers newsletters. All placements.
Where you stand
| Measure | You | Software & developers median | You match or beat |
|---|---|---|---|
| Sponsors in the last 180 days | 15 | 12 | 22 of 33 |
| Sponsors who came back for another week | 10 of 15 | 4 in 10 | 31 of 33 |
| Issues that carried a sponsor | 29 of 30 | 9 in 10 | 24 of 33 |
A sponsor that books another week is the strongest public sign an ad worked.
Brands to pitch
Bought newsletters like yours in the last 120 days, never yours. Most likely first.
| Tiger Data · Data & analytics 8 newsletters like yours: Frontend Focus (12 weeks), Golang Weekly (12 weeks), Node Weekly (7 weeks). Last ran Oct 23. Renewed. Also sponsors 4 events. Exhibits at 1 trade show.Latest ad: “Postgres for time-series workloads at any scale.” |
| Sentry · Developer tools 11 newsletters like yours: Frontend Focus (5 weeks), JavaScript Weekly (4 weeks), Node Weekly (4 weeks). Last ran Oct 23. Renewed. Also sponsors 6 podcasts and 31 events.Latest ad: “Sentry’s session replays are great for seeing exactly what a user experienced” |
| SerpApi · Developer tools 9 newsletters like yours: Programmingdigest (3 weeks), Rendezvous with Cassidoo (3 weeks), TLDR AI (3 weeks). Last ran Oct 22. Renewed. Also sponsors 1 podcast and 8 events.Latest ad: “Upskill your AI agents with real-time web search” |
| AgentField · AI & ML 7 newsletters like yours: Golang Weekly (8 weeks), PyCoder's Weekly (4 weeks), JavaScript Weekly (3 weeks). Last ran Oct 13. Renewed. Also sponsors 18 events.Latest ad: “CodeAF: #1 of Ten Coding Harnesses on DeepSWE” |
| WorkOS · Developer tools 8 newsletters like yours: The Pragmatic Engineer (4 weeks), TLDR Dev (3 weeks), ByteByteGo (2 weeks). Last ran Oct 22. Renewed. Also sponsors 6 podcasts and 10 events.Latest ad: “Keep credentials out of your agent's context” |
| Unblocked · Developer tools 6 newsletters like yours: Manager.dev (5 weeks), TLDR Dev (5 weeks), Engineering Leadership (4 weeks). Last ran Oct 23. Renewed. Also sponsors 5 events.Latest ad: “Unblocked’s Social Graph Builder” |
| Meticulous · AI & ML 5 newsletters like yours: Reactdigest (5 weeks), JavaScript Weekly (4 weeks), Frontend Focus (2 weeks). Last ran Oct 21. Renewed. Also sponsors 4 events.Latest ad: “Would You Let Your AI Agent Grade Its Own Homework?” |
| Datadog · Data & analytics 6 newsletters like yours: TLDR (4 weeks), ByteByteGo (2 weeks), TLDR AI (2 weeks). Last ran Oct 23. Renewed. Also sponsors 32 events.Latest ad: “How to audit the tech stack for modern products” |
| CodeRabbit · Developer tools 5 newsletters like yours: Engineering Leadership (3 weeks), React Status (3 weeks), JavaScript Weekly (2 weeks). Last ran Oct 12. Renewed. Also sponsors 1 podcast and 18 events.Latest ad: “Fewer findings. Only real risks.” |
| Oracle · Data & analytics 5 newsletters like yours: Level Up Coding System Design Newsletter (5 weeks), Elevate (1 week), Reactdigest (1 week). Last ran Oct 16. Renewed. Also sponsors 1 podcast and 45 events. Exhibits at 3 trade shows.Latest ad: “Where Multi-Step Agents Fail in Production” |
| Teleport · Security 6 newsletters like yours: Elevate (2 weeks), TLDR (2 weeks), ByteByteGo (1 week). Last ran Oct 21. Renewed. Also sponsors 11 events.Latest ad: “The results are in: Agentic adoption is outpacing security preparedness” |
| Redis · Developer tools 6 newsletters like yours: ByteByteGo (1 week), Postgres Weekly (1 week), Programmingdigest (1 week). Last ran Oct 14. Also sponsors 15 events.Latest ad: “Agent Memory: Raw Retrieval Vs. Extracted Facts, Tested” |
| Buildkite · Developer tools 5 newsletters like yours: TLDR (4 weeks), TLDR DevOps (3 weeks), The Pragmatic Engineer (1 week). Last ran Oct 23. Renewed. Also sponsors 2 events.Latest ad: “CI is dead. Long live CI.” |
| Google Cloud · Developer tools 5 newsletters like yours: TLDR Dev (2 weeks), CIO Dive Daily (1 week), The Code (1 week). Last ran Oct 19. Renewed.Latest ad: “Google Cloud invites startup leaders to an exclusive, high-level briefing” |
| Wispr Flow · AI & ML 4 newsletters like yours: The Code (8 weeks), TLDR (4 weeks), TLDR AI (3 weeks). Last ran Oct 23. Renewed. Also sponsors 2 podcasts.Latest ad: “Meeting notes you don't have to clean up” |
| Svix · Developer tools New to newsletters 5 newsletters like yours: Byte-Sized Design (1 week), ByteByteGo (1 week), Csharpdigest (1 week). Last ran Oct 20.Latest ad: “Send Webhooks from Your TypeScript API in Minutes” |
| Expo · Developer tools 3 newsletters like yours: Frontend Focus (10 weeks), JavaScript Weekly (3 weeks), TLDR Dev (3 weeks). Last ran Oct 21. Renewed. Also sponsors 7 events.Latest ad: “Mobile AI Infrastructure for Web Devs Who Code with Agents” |
| Inngest · Developer tools New to newsletters 4 newsletters like yours: The Neural Maze (4 weeks), Making AI Accessible with Louis-François (3 weeks), The System Design Newsletter (1 week). Last ran Oct 24. Renewed. Also sponsors 2 events.Latest ad: “Build for the long run” |
| LangChain · AI & ML 4 newsletters like yours: ByteByteGo (4 weeks), Csharpdigest (2 weeks), Programmingdigest (2 weeks). Last ran Oct 22. Renewed. Also sponsors 5 events.Latest ad: “Build and scale a winning agent strategy” |
| Atlassian · Productivity & collaboration 4 newsletters like yours: TLDR (3 weeks), TLDR DevOps (2 weeks), Level Up Coding System Design Newsletter (1 week). Last ran Oct 21. Renewed. Also sponsors 14 events.Latest ad: “Gartner's DevSecOps Magic Quadrant Rates Atlassian as the Top Vendor” |
| GitLab · Developer tools 4 newsletters like yours: TLDR Dev (4 weeks), TLDR DevOps (4 weeks), The New Stack (1 week). Last ran Oct 13. Renewed. Also sponsors 34 events.Latest ad: “See what happens when security becomes part of the AI SDLC” |
| Antithesis · Developer tools 3 newsletters like yours: The Pragmatic Engineer (8 weeks), TLDR Dev (4 weeks), Software Design: Tidy First? (1 week). Last ran Oct 21. Renewed. Also sponsors 3 podcasts and 15 events.Latest ad: “Get a free introduction to property-based testing” |
| Ory · Developer tools 5 newsletters like yours: The New Stack (1 week), TLDR AI (1 week), TLDR Dev (1 week). Last ran Sep 26. Also sponsors 1 event.Latest ad: “Enforce agent controls in the harness, not the gateway” |
| Unscriptedconf · Developer tools 5 newsletters like yours: The Code (3 weeks), Emerging Tech Brew (1 week), TLDR AI (1 week). Last ran Sep 23. Renewed.Latest ad: “How Much Should You Trust Your AI Agents?” |
| MongoDB · Developer tools 3 newsletters like yours: Level Up Coding System Design Newsletter (4 weeks), The Code (2 weeks), TLDR Dev (1 week). Last ran Oct 6. Renewed. Also sponsors 17 events.Latest ad: “Build a RAG Application From Scratch in 1 Hour” |
And 432 more.
What other Software & developers newsletters charge
| Newsletter | Published rate |
|---|---|
| CSS Weekly“43,000” | $300 to $700 |
| DevOps'ish“6800+” | $750 |
| Csharpdigest | $962 to $2,235 |
| Programmingdigest | $962 to $2,235 |
| Reactdigest | $962 to $2,235 |
Rates as each publisher states them.
Media kit badge
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<a href="https://adalmanac.com/newsletters/it-brew"><img src="https://adalmanac.com/badge/it-brew.svg" alt="Sponsors of IT Brew" height="46"></a>