Sponsor report
How-To Geek
Based on the last 180 days, compared with 45 other Software & developers newsletters. All placements.
Where you stand
2Sponsors in the last 180 daysSoftware & developers median 15. You match or beat 0 of 45.
0 of 2Sponsors who came back for another weekSoftware & developers median 4 in 10. You match or beat 4 of 45.
2 of 6Issues that carried a sponsorSoftware & developers median 9 in 10. You match or beat 5 of 45.
A sponsor that books another week is the strongest public sign an ad worked.
Brands to pitch
Bought newsletters like yours in the last 120 days, never yours. Most likely first.
| Sentry · Developer tools 13 newsletters like yours: TLDR Dev (9 weeks), Frontend Focus (5 weeks), JavaScript Weekly (4 weeks). Last ran Oct 29. Renewed. Also sponsors 9 podcasts and 34 events. Exhibits at 4 trade shows.Latest ad: “Sentry” |
| Tiger Data · Data & analytics 8 newsletters like yours: Frontend Focus (13 weeks), Golang Weekly (13 weeks), The Code (10 weeks). Last ran Oct 30. Renewed. Also sponsors 1 podcast and 5 events. Exhibits at 5 trade shows.Latest ad: “Your Sensor Data Doesn't Need a Second Database” |
| SerpApi · Developer tools 11 newsletters like yours: Programmingdigest (4 weeks), Cassidoo (3 weeks), Rendezvous with Cassidoo (3 weeks). Last ran Oct 29. Renewed. Also sponsors 1 podcast and 8 events. Exhibits at 1 trade show.Latest ad: “SerpApi” |
| Unblocked · Developer tools 8 newsletters like yours: Tech Lead Digest (8 weeks), TLDR Dev (7 weeks), ByteByteGo (4 weeks). Last ran Oct 23. Renewed. Also sponsors 1 podcast and 5 events.Latest ad: “How to stop rewriting your agent’s code” |
| SonarSource · Developer tools 10 newsletters like yours: The New Stack (3 weeks), Csharpdigest (2 weeks), Elevate (2 weeks). Last ran Oct 21. Renewed. Also sponsors 1 podcast and 18 events. Exhibits at 4 trade shows.Latest ad: “AI sped up coding. Sonar instills confidence with verification.” |
479 more brands to pitch. Ad Seller shows every one with its evidence for How-To Geek, exports the list as CSV, opens every topic's buyer list and emails new brands each Monday. $49 a month, renewing monthly until you cancel.
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What other Software & developers newsletters charge
| Newsletter | Published rate |
|---|---|
| Libhunt“360,000” | $1,600 to $9,300 |
| CSS Weekly“43,000” | $300 to $700 |
| SwiftLee“31,000+ subscribers” | $1,667 to $19,999 |
| DevOps'ish“6800+” | $750 |
| Csharpdigest | $962 to $2,235 |
| Programmingdigest | $962 to $2,235 |
Rates as each publisher states them.
Media kit badge
Add this to your advertise page or media kit. It names your latest sponsors and links to your full record, so buyers can verify it.
<a href="https://adalmanac.com/newsletters/how-to-geek"><img src="https://adalmanac.com/badge/how-to-geek.svg" alt="Sponsors of How-To Geek" height="46"></a>