Thorne vs Ritual
Thorne and Ritual compared: the outlets each sponsors, the ones they share, and the ones where only one appears.
Where each ran Newsletter and podcast placements, last 12 months.
| Thorne | Ritual | Lane | |
|---|---|---|---|
| 127 | 10 | Society & culture podcasts | |
| 0 | 23 | Health & fitness podcasts | |
| 0 | 13 | Education podcasts | |
| 0 | 12 | True crime podcasts | |
| 0 | 7 | Health & wellness newsletters | |
| 1 | 0 | Business podcasts |
In common 0 outlets with both on record.
Only one on record Not on record means we haven’t seen it, not that the other doesn’t buy there.
Thorne · 4 outlets
Ritual · 9 outlets
Counts are the ads and listings we’ve found. They don’t show spend.