Chime vs SoFi
Chime and SoFi compared: the outlets each sponsors, the ones they share, and the ones where only one appears.
Where each ran Newsletter and podcast placements, last 12 months.
| Chime | SoFi | Lane | |
|---|---|---|---|
| 91 | 14 | Business podcasts | |
| 41 | 19 | Sports podcasts | |
| 43 | 0 | Comedy podcasts | |
| 24 | 13 | Education podcasts | |
| 14 | 0 | True crime podcasts | |
| 0 | 6 | Leisure podcasts | |
| 0 | 5 | Health & fitness podcasts |
In common 2 outlets with both on record.
| Outlet | Chime | SoFi |
|---|---|---|
| The Table with Anthony ONeal | 7 | 16 |
| Why Won't You Date Me? with Nicole Byer | 4 | 2 |
Only one on record Not on record means we haven’t seen it, not that the other doesn’t buy there.
Chime · 33 outlets
SoFi · 19 outlets
Counts are the ads and listings we’ve found. They don’t show spend.