Cash App vs SoFi
Cash App and SoFi compared: the outlets each sponsors, the ones they share, and the ones where only one appears.
Where each ran Newsletter and podcast placements, last 12 months.
| Cash App | SoFi | Lane | |
|---|---|---|---|
| 239 | 19 | Sports podcasts | |
| 158 | 0 | Comedy podcasts | |
| 37 | 0 | Society & culture podcasts | |
| 32 | 0 | AI newsletters | |
| 25 | 6 | Leisure podcasts | |
| 0 | 14 | Business podcasts | |
| 0 | 13 | Education podcasts | |
| 0 | 5 | Health & fitness podcasts |
In common 5 outlets with both on record.
| Outlet | Cash App | SoFi |
|---|---|---|
| Baseball Today | 2 | 12 |
| Why Won't You Date Me? with Nicole Byer | 12 | 2 |
| The Broski Report with Brittany Broski | 9 | 2 |
| The Iced Coffee Hour | 4 | 3 |
| The Bossticks | 1 | 3 |
Only one on record Not on record means we haven’t seen it, not that the other doesn’t buy there.
Cash App · 81 outlets
SoFi · 16 outlets
Counts are the ads and listings we’ve found. They don’t show spend.