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Aura vs Incogni

Aura and Incogni compared: the outlets each sponsors, the ones they share, and the ones where only one appears.

272Aura271 podcast ads · 1 event sponsor list“All-in-one protection from identity theft and other online scams for the whole family. Works across devices. Plans start at $10 per month.” Source
257Incogni78 newsletter ads · 179 podcast ads“Data brokers are collecting, aggregating and trading your personal data without you knowing anything about it. We make them remove it.” Source

Where each ran Newsletter and podcast ads, last 12 months.

AuraIncogniLane
152
0Sports podcasts
80
31Business podcasts
28
26News podcasts
0
42Government podcasts
0
38AI newsletters
0
26Education podcasts
3
0Society & culture podcasts
2
0Comedy podcasts

In common 2 outlets with both on record.

OutletTypeAuraIncogni
The David Pakman ShowPodcast164
Pod Save AmericaPodcast22

Only one on record Not on record means we haven’t seen it, not that the other doesn’t buy there.

Aura · 25 outlets

Incogni · 43 outlets

Civics 10143
UNBIASED Politics26
The Rundown AI25
See every outlet · Company Research

Counts are the ads and listings we’ve found. They don’t show spend.