Ad Almanac

Where does SAP advertise?

SAP is currently advertising in 5 newsletters (placed within the last 60 days).

Free. Every Monday.

Timeline, last 13 weeks

Each square is a week. a placement ran, all week where the publisher says so   booked for one day   issue read, no placement   no issue captured that week.

JULSEPOCTCFO Dive DailyCFO Dive Daily: issue read, no placement, week of Sep 14CFO Dive Daily: issue read, no placement, week of Sep 21CFO Dive Daily: issue read, no placement, week of Sep 28CFO Dive Daily: booked Oct 8 onlyCFO Dive Daily: placement, week of Oct 12CFO Dive Daily: placement, week of Oct 19CIO Dive DailyCIO Dive Daily: issue read, no placement, week of Sep 14CIO Dive Daily: issue read, no placement, week of Sep 21CIO Dive Daily: issue read, no placement, week of Sep 28CIO Dive Daily: issue read, no placement, week of Oct 5CIO Dive Daily: placement, week of Oct 12CIO Dive Daily: placement, week of Oct 19ITProITPro: placement, week of Oct 19Utility Dive DailyUtility Dive Daily: issue read, no placement, week of Sep 14Utility Dive Daily: issue read, no placement, week of Sep 21Utility Dive Daily: issue read, no placement, week of Sep 28Utility Dive Daily: issue read, no placement, week of Oct 5Utility Dive Daily: placement, week of Oct 12Utility Dive Daily: issue read, no placement, week of Oct 19Simon SinekSimon Sinek: issue read, no placement, week of Jul 27Simon Sinek: issue read, no placement, week of Aug 3Simon Sinek: issue read, no placement, week of Aug 10Simon Sinek: placement, week of Aug 17Simon Sinek: placement, week of Aug 24Simon Sinek: placement, week of Aug 31Simon Sinek: placement, week of Sep 7Simon Sinek: placement, week of Sep 14Simon Sinek: placement, week of Sep 21Simon Sinek: issue read, no placement, week of Sep 28Simon Sinek: issue read, no placement, week of Oct 5Simon Sinek: issue read, no placement, week of Oct 12Simon Sinek: issue read, no placement, week of Oct 19

First placement in this window: Aug 17. Longest run: 6 weeks straight.

The same, as a table
NewsletterWeeks with a placementBooked all weekLongest runFirstLastWeeks not captured
CFO Dive Daily303Oct 5Oct 190
CIO Dive Daily202Oct 12Oct 190
ITPro101Oct 19Oct 190
Utility Dive Daily101Oct 12Oct 120
Simon Sinek606Aug 17Sep 210

What the ads say

Every placement we've read

Newest first, one line per sponsor slot in an issue.

first time in this newsletter

Issues read through .

On podcasts

Named in the show notes, or heard in the ad reads of episodes we transcribed.

On events

Listed on the event's own sponsor page.

Where it kept buying

Simon Sinek, 6 weeks; CFO Dive Daily, 3 weeks.

Brands buying the same newsletters

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