Sponsor report
Salon
Based on the last 180 days, compared with 8 other Politics & policy newsletters. All placements.
Where you stand
| Measure | You | Politics & policy median | You match or beat |
|---|---|---|---|
| Sponsors in the last 180 days | 5 | 6 | 1 of 8 |
| Sponsors who came back for another week | 0 of 5 | 6 in 10 | 0 of 8 |
| Issues that carried a sponsor | 7 of 17 | 5 in 10 | 3 of 8 |
A sponsor that books another week is the strongest public sign an ad worked.
Brands to pitch
Bought newsletters like yours in the last 120 days, never yours. Most likely first.
| Ground News · Media & entertainment 6 newsletters like yours: Katie Phang (3 weeks), State of the Day (2 weeks), House of Green (1 week). Last ran Oct 17. Renewed. Also sponsors 2 podcasts.Latest ad: “One of the main research tools I use is called Ground News” |
| Ground News · Media & entertainment 5 newsletters like yours: Jeffery Mead (2 weeks), House of Green (1 week), The Jim Acosta Show (1 week). Last ran Oct 15. Renewed. Also sponsors 1 podcast.Latest ad: “Ground News — What the Media Isn’t Showing You” |
| Kalshi · Investing & trading 4 newsletters like yours: PolitiBrawl (6 weeks), So What (2 weeks), Raw America (1 week). Last ran Oct 24. Renewed. Also sponsors 34 podcasts and 2 events.Latest ad: “Together with Kalshi” |
| Anthropic · AI & ML 3 newsletters like yours: Politico Playbook (3 weeks), Axios AM (2 weeks), Politico Playbook PM (2 weeks). Last ran Oct 11. Renewed. Also sponsors 2 podcasts and 32 events.Latest ad: “PRESENTED BY ANTHROPIC” |
| JPMorganChase · Banking & insurance 3 newsletters like yours: Politico Playbook (2 weeks), Axios AM (1 week), Politico Playbook PM (1 week). Last ran Oct 17. Renewed. Also sponsors 9 events.Latest ad: “PRESENTED BY JPMORGANCHASE” |
| Polymarket · Investing & trading 2 newsletters like yours: The Enterprise by Alexander Muse (6 weeks), This is For Real. (1 week). Last ran Oct 23. Renewed. Also sponsors 7 podcasts and 4 events.Latest ad: “Data provided in a sponsored partnership with Polymarket.” |
| OpenAI · AI & ML 2 newsletters like yours: Politico Playbook (4 weeks), Politico Playbook PM (2 weeks). Last ran Oct 24. Renewed. Also sponsors 27 events. Exhibits at 1 trade show.Latest ad: “How a college freshman is helping firefighters detect wildfires with ChatGPT.” |
| Angelino's · Consumer goods New to newsletters 2 newsletters like yours: Crash Course from Salon.com (2 weeks), Standing Room Only (1 week). Last ran Oct 20. Renewed.Latest ad: “The fix wasn't a new machine. It was fresh pods” |
| Neptune Ops · Developer tools 2 newsletters like yours: Chaotic Era (2 weeks), FWIW (1 week). Last ran Oct 1. Renewed.Latest ad: “The Artificially Intelligent Newsletter” |
| Oath · Government & nonprofit 2 newsletters like yours: The Downballot (2 weeks), Democratic Wins Media (1 week). Last ran Oct 15. Renewed.Latest ad: “the best use of your next dollar is closer to home.” |
| bp · Energy & industrial 2 newsletters like yours: Politico Playbook (2 weeks), Politico Playbook PM (2 weeks). Last ran Sep 19. Renewed.Latest ad: “How bp helps keep Americans moving” |
| Hello Starling · Finance & fintech 1 newsletter like yours: The Will Hayward Newsletter (7 weeks). Last ran Oct 18. Renewed.Latest ad: “The reason I am so proud to be sponsored by Hello Starling” |
| Incogni · Security 2 newsletters like yours: Ken LaCorte (1 week), RocaNews (1 week). Last ran Sep 29. Also sponsors 11 podcasts.Latest ad: “Incogni is an online data removal service.” |
| AlterAI · AI & ML 1 newsletter like yours: FOCAL POINTS (Courageous Discourse™) (6 weeks). Last ran Oct 19. Renewed.Latest ad: “FOCAL POINTS has partnered with AlterAI” |
| BioCanRx · Health & wellness 1 newsletter like yours: The Line (6 weeks). Last ran Oct 23. Renewed. Also sponsors 1 podcast.Latest ad: “This episode is brought to you by BioCanRx.” |
| Dominion Energy · Energy & industrial 1 newsletter like yours: Virginia Political Newsletter (6 weeks). Last ran Oct 22. Renewed.Latest ad: “There's no one-size-fits-all approach to energy savings.” |
| Forest Products Association of Canada 1 newsletter like yours: The Line (6 weeks). Last ran Oct 20. Renewed. Also sponsors 1 podcast.Latest ad: “the biggest opportunity for growth doesn’t require new spending” |
| Snapstream · Media & entertainment 1 newsletter like yours: The Jim Acosta Show (6 weeks). Last ran Oct 23. Renewed. Also sponsors 2 podcasts. Exhibits at 1 trade show.Latest ad: “It’s all about the video clips these days” |
| Swasti · Education & courses 1 newsletter like yours: The Policy Post (6 weeks). Last ran Oct 16. Renewed.Latest ad: “The Health Catalyst” |
| Cameco 1 newsletter like yours: The Line (5 weeks). Last ran Oct 23. Renewed. Also sponsors 1 podcast.Latest ad: “This episode is also brought to you by Cameco.” |
| Cardio Miracle · Health & wellness 1 newsletter like yours: Tom Renz’s Newsletter (5 weeks). Last ran Oct 20. Renewed.Latest ad: “Your health is one investment that pays dividends every single day.” |
| Civic Shout · Finance & fintech 1 newsletter like yours: Chaotic Era (4 weeks). Last ran Oct 15. Renewed.Latest ad: “What if you could raise more in 2026?” |
| Global Healing · Health & wellness 1 newsletter like yours: Tom Renz’s Newsletter (4 weeks). Last ran Oct 11. Renewed.Latest ad: “Men’s Hormone Support” |
| NexFirm · Finance & fintech 1 newsletter like yours: Original Jurisdiction (4 weeks). Last ran Oct 15. Renewed.Latest ad: “NexFirm helps Biglaw attorneys become founding partners.” |
| The Save America Movement · Government & nonprofit 1 newsletter like yours: The Warning with Steve Schmidt (4 weeks). Last ran Oct 6. Renewed.Latest ad: “The “Fighting Americans” series is brought to you by The Save America Movement” |
And 74 more.
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