Sponsor report
Open Scout
Based on the last 180 days, compared with 6 other Product & design newsletters. All placements.
Where you stand
| Measure | You | Product & design median | You match or beat |
|---|---|---|---|
| Sponsors in the last 180 days | 10 | 12 | 3 of 6 |
| Sponsors who came back for another week | 4 of 10 | 5 in 10 | 3 of 6 |
| Issues that carried a sponsor | 16 of 18 | 6 in 10 | 4 of 6 |
A sponsor that books another week is the strongest public sign an ad worked.
Brands to pitch
Bought newsletters like yours in the last 120 days, never yours. Most likely first.
| Atlassian · Productivity & collaboration 4 newsletters like yours: TLDR Product (6 weeks), Strategy Breakdowns (3 weeks), Lenny's Newsletter (2 weeks). Last ran Oct 24. Renewed. Also sponsors 14 events.Latest ad: “Atlassian's State of Developer Experience Report 2026” |
| Stripe · Finance & fintech 3 newsletters like yours: Glasp Newsletter (1 week), The Skip By Nikhyl Singhal (The Skip) (1 week), TLDR Product (1 week). Last ran Oct 20. Also sponsors 4 podcasts and 25 events.Latest ad: “Watch four talks on AI pricing and usage-based models.” |
| Granola · Productivity & collaboration 3 newsletters like yours: Wonder Tools By Jeremy Caplan (3 weeks), The Flyover (1 week), The VC Corner (1 week). Last ran Oct 12. Renewed. Also sponsors 6 podcasts.Latest ad: “Today’s sponsor, Granola , is an AI-powered notepad” |
| Viktor · AI & ML 2 newsletters like yours: Strategy Breakdowns (4 weeks), Product Growth (2 weeks). Last ran Oct 9. Renewed. Also sponsors 1 podcast.Latest ad: “The colleague who never needs a recap.” |
| Mobbin · Productivity & collaboration 2 newsletters like yours: Design Buddies Newsletter (4 weeks), Product Growth (1 week). Last ran Oct 8. Renewed. Also sponsors 1 event.Latest ad: “Mobbin - The internet’s best library of real design patterns” |
| Pendo · Productivity & collaboration 2 newsletters like yours: TLDR Product (4 weeks), Product Growth (1 week). Last ran Sep 29. Renewed. Also sponsors 3 events.Latest ad: “Pendo's Learning Lab has practical courses on AI agents” |
| Customer.io · Sales & marketing software 2 newsletters like yours: Product Growth (6 weeks), Morning Brew (1 week). Last ran Oct 20. Renewed. Also sponsors 1 podcast and 1 event.Latest ad: “Customer.io - Send smarter messages using your product data” |
| Firecrawl · Developer tools 2 newsletters like yours: The Skip By Nikhyl Singhal (The Skip) (2 weeks), Lenny's Newsletter (1 week). Last ran Oct 19. Renewed. Also sponsors 1 podcast and 1 event.Latest ad: “Firecrawl —Give your AI agents web data and beyond” |
| Vanta · Security 2 newsletters like yours: The VC Corner (3 weeks), Lenny's Newsletter (1 week). Last ran Oct 11. Renewed. Also sponsors 9 podcasts and 9 events.Latest ad: “AI is rewriting the startup playbook” |
| Product Faculty · Education & courses 1 newsletter like yours: Product Growth (7 weeks). Last ran Oct 20. Renewed.Latest ad: “Product Faculty - Get $150 off their #1 AI PM Certification” |
| Ariso · AI & ML 1 newsletter like yours: Product Growth (6 weeks). Last ran Oct 20. Renewed.Latest ad: “Ariso - Ship AI agents and features faster, with fewer regressions” |
| Stream Deck · Telecom & hardware 1 newsletter like yours: Workspaces (6 weeks). Last ran Oct 24. Renewed.Latest ad: “Your desk, one tap away” |
| Doroni · Investing & trading 2 newsletters like yours: Morning Brew (3 weeks), The Flyover (1 week). Last ran Oct 19. Renewed.Latest ad: “today’s sponsor, Doroni , is giving investors a chance” |
| Fullstory · Productivity & collaboration 1 newsletter like yours: TLDR Product (5 weeks). Last ran Oct 13. Renewed. Also sponsors 3 events.Latest ad: “What are you really fixing?” |
| Global X ETFs · Investing & trading 2 newsletters like yours: Morning Brew (3 weeks), The Daily Upside (1 week). Last ran Oct 21. Renewed. Also sponsors 1 podcast.Latest ad: “Markets Sponsored by GLOBAL X ETFS” |
| Bolt · Developer tools 1 newsletter like yours: Product Growth (4 weeks). Last ran Oct 5. Renewed. Also sponsors 7 events.Latest ad: “Bolt - Ship AI-powered products 10x faster” |
| Kara Water · Consumer goods 2 newsletters like yours: Morning Brew (2 weeks), The Flyover (1 week). Last ran Oct 11. Renewed. Exhibits at 1 trade show.Latest ad: “Humans & Pets Will Soon Drink Air” |
| Particle · Health & wellness 2 newsletters like yours: The Flyover (2 weeks), Morning Brew (1 week). Last ran Oct 22. Renewed.Latest ad: “Men, you’ve been misinformed.” |
| Skechers · Consumer goods 2 newsletters like yours: Morning Brew (2 weeks), The Flyover (1 week). Last ran Oct 21. Renewed. Also sponsors 1 podcast. Exhibits at 4 trade shows.Latest ad: “Tradition looks good on you.” |
| Amplitude · Data & analytics 1 newsletter like yours: Product Growth (3 weeks). Last ran Oct 20. Renewed. Also sponsors 2 events. Exhibits at 1 trade show.Latest ad: “Amplitude - The market leader in product analytics” |
| AT&T Business · Telecom & hardware 1 newsletter like yours: Morning Brew (6 weeks). Last ran Oct 22. Renewed. Also sponsors 2 events.Latest ad: “This interactive workshop led by Bossy’s Tara Reed” |
| Chargebee · Finance & fintech New to newsletters 1 newsletter like yours: The Skip By Nikhyl Singhal (The Skip) (3 weeks). Last ran Oct 15. Renewed. Also sponsors 1 event.Latest ad: “Chargebee —Billing and monetization infrastructure for the AI era” |
| DX · Developer tools 1 newsletter like yours: Lenny's Newsletter (3 weeks). Last ran Oct 19. Renewed. Also sponsors 1 podcast and 1 event.Latest ad: “DX —Engineering intelligence for the AI era” |
| Marqeta · Finance & fintech 1 newsletter like yours: TLDR Product (3 weeks). Last ran Oct 16. Renewed. Also sponsors 4 events.Latest ad: “Your payment program is only as good as the partner behind it.” |
| Betterment · Investing & trading 1 newsletter like yours: The Daily Upside (5 weeks). Last ran Oct 15. Renewed. Also sponsors 2 podcasts and 2 events.Latest ad: “Earn a 4.25% Var. APY on Up to $1M Through Feb 15” |
And 169 more.
Former sponsors buying elsewhere
| AttioLast ran with you Aug 3. Now in MKT1, Superhuman AI, BrainBuzz. |
| Alumni VenturesLast ran with you May 26. Now in The Flyover, The Founders Corner®, The VC Corner. |
| FramerLast ran with you Mar 19. Now in MKT1, MKT1 Newsletter, Eric Ries. |
| SurveyMonkeyLast ran with you Aug 10. Now in Fast Company Newsletters, Marketing Brew, HRAddict. |
| Miso RoboticsLast ran with you May 27. Now in The Daily Upside, The Flyover, The Backhaul Report. |
| United States TungstenLast ran with you Jun 11. Now in Morning Brew, The Daily Upside. |
| SuperpowerLast ran with you May 8. Now in TRIGGERnometry. |
| T-Mobile for BusinessLast ran with you Mar 30. Now in Half Baked, Latestly AI, Digiday Daily. |
Media kit badge
Add this to your advertise page or media kit. It names your latest sponsors and links to your full record, so buyers can verify it.
<a href="https://adalmanac.com/newsletters/open-scout"><img src="https://adalmanac.com/badge/open-scout.svg" alt="Sponsors of Open Scout" height="46"></a>