Ad Almanac

Sponsor report

Decanter

Based on the last 180 days, compared with 4 other Food & drink newsletters. All placements.

Where you stand

MeasureYouFood & drink medianYou match or beat
Sponsors in the last 180 days2100 of 4
Sponsors who came back for another week0 of 25 in 100 of 4
Issues that carried a sponsor2 of 136 in 100 of 4

A sponsor that books another week is the strongest public sign an ad worked.

Brands to pitch

Bought newsletters like yours in the last 120 days, never yours. Most likely first.

Staub · Consumer goods 2 newsletters like yours: the smitten kitchen digest (3 weeks), The Dinner Plan (2 weeks). Last ran Oct 19. Renewed. Also sponsors 2 podcasts.Latest ad: “A great Dutch oven earns its place on the stovetop year-round”
DONA · Food & drink 1 newsletter like yours: Sprudge (6 weeks). Last ran Oct 24. Renewed.Latest ad: “This episode of the Coffee Sprudgecast is sponsored by DONA”
Pacific Barista Series · Food & drink 1 newsletter like yours: Sprudge (6 weeks). Last ran Oct 24. Renewed.Latest ad: “Special thanks to Pacific Barista Series”
California Prunes · Food & drink 1 newsletter like yours: Cherry Bombe (5 weeks). Last ran Oct 24. Renewed.Latest ad: “Presented by California Prunes”
Ketel One · Food & drink 1 newsletter like yours: Cherry Bombe (5 weeks). Last ran Oct 16. Renewed.Latest ad: “Thank you to Barilla , Whole Foods Market & Ketel One”
La Marzocco · Consumer goods 1 newsletter like yours: Sprudge (5 weeks). Last ran Oct 24. Renewed.Latest ad: “Special Projects Desk Presented by La Marzocco”
Whole Foods Market · Food & drink 1 newsletter like yours: Cherry Bombe (5 weeks). Last ran Oct 19. Renewed.Latest ad: “Thank you to Barilla , Whole Foods Market & Ketel One”
Barilla · Food & drink 1 newsletter like yours: Cherry Bombe (4 weeks). Last ran Oct 22. Renewed. Also sponsors 1 event.Latest ad: “Thank you to Barilla”
Fruit Riot · Media & entertainment New to newsletters 1 newsletter like yours: People & Food (4 weeks). Last ran Oct 6. Renewed.Latest ad: “Today’s newsletter is brought to you by Fruit Riot”
La Marzocco · Consumer goods 1 newsletter like yours: Sprudge (4 weeks). Last ran Oct 24. Renewed. Exhibits at 1 trade show.Latest ad: “Special Projects Desk Presented by La Marzocco”
noissue · E-commerce & retail 1 newsletter like yours: Sprudge (4 weeks). Last ran Oct 24. Renewed. Exhibits at 1 trade show.Latest ad: “The Coffee Design feature series in 2026 is presented in partnership with noissue”
Baratza · Consumer goods 1 newsletter like yours: Sprudge (3 weeks). Last ran Oct 24. Renewed.Latest ad: “This episode of the Coffee Sprudgecast is sponsored by”
Resident · Real estate 1 newsletter like yours: Cherry Bombe (3 weeks). Last ran Oct 3. Renewed.Latest ad: “Presented by Square & Resident”
California Table Grape Commission · Food & drink 1 newsletter like yours: Primal Gourmet (2 weeks). Last ran Oct 18. Renewed.Latest ad: “Sheet Pan Turkey Schnitzel with California Grapes and Brussels Sprouts Slaw”
CookShelf · Food & drink 1 newsletter like yours: The Dinner Plan (2 weeks). Last ran Oct 10. Renewed. Also sponsors 1 podcast.Latest ad: “CookShelf, an app that makes your cookbooks instantly searchable.”
Lotus · Food & drink 1 newsletter like yours: The Dinner Plan (2 weeks). Last ran Oct 15. Renewed. Also sponsors 1 podcast.Latest ad: “Lotus crafts premium small kitchen appliances engineered for culinary excellence.”
Made In · E-commerce & retail 1 newsletter like yours: The Dinner Plan (2 weeks). Last ran Oct 1. Renewed.Latest ad: “Whether you’re cooking for the holidays or just gathering a group of friends”
Paleovalley · Health & wellness 1 newsletter like yours: Make It Good with Danielle Walker (2 weeks). Last ran Oct 19. Renewed. Also sponsors 6 podcasts. Exhibits at 1 trade show.Latest ad: “15% Off Dairy-Free Protein Powder!”
Sleepy Tofu · Consumer goods New to newsletters 1 newsletter like yours: Yun Hai Taiwan Stories (2 weeks). Last ran Oct 7. Renewed.Latest ad: “Sleepy Tofu Mattress Giveaway”
Square · Finance & fintech New to newsletters 1 newsletter like yours: Cherry Bombe (2 weeks). Last ran Oct 22. Renewed. Also sponsors 1 event.Latest ad: “Presented by Square & Resident”
Une Femme Wines · Food & drink 1 newsletter like yours: The Dinner Plan (2 weeks). Last ran Oct 1. Renewed.Latest ad: “Une Femme Wines : Use code DINNERPLAN at unefemmewines.com for 20% off.”
Ooni · Consumer goods 1 newsletter like yours: The Bite from Salon.com (4 weeks). Last ran Aug 30. Renewed.Latest ad: “Home mixers weren’t built for bread. We fixed that.”
1440 · Newsletters 1 newsletter like yours: The Bite from Salon.com (1 week). Last ran Oct 11.Latest ad: “Smart starts here.”
50Hertz Tingly Foods · Food & drink New to newsletters 1 newsletter like yours: The Dinner Plan (1 week). Last ran Oct 22. Also sponsors 1 podcast.Latest ad: “Ever had Chinese food that left your mouth feeling tingly?”
Angelino's · Consumer goods New to newsletters 1 newsletter like yours: The Bite from Salon.com (1 week). Last ran Oct 4.Latest ad: “The fix wasn't a new machine. It was fresh pods”

And 37 more.

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Sponsors of Decanter

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