Sponsor report
CGP Grey
Based on the last 180 days, compared with 6 other Media & creators newsletters. All placements.
Where you stand
| Measure | You | Media & creators median | You match or beat |
|---|---|---|---|
| Sponsors in the last 180 days | 5 | 8 | 0 of 6 |
| Sponsors who came back for another week | 3 of 5 | 4 in 10 | 5 of 6 |
| Issues that carried a sponsor | 6 of 6 | 9 in 10 | 6 of 6 |
A sponsor that books another week is the strongest public sign an ad worked.
Brands to pitch
Bought newsletters like yours in the last 120 days, never yours. Most likely first.
| Journalist.net · Media & entertainment 2 newsletters like yours: Press Gazette Future of Media US (8 weeks), Press Gazette (2 weeks). Last ran Oct 6. Renewed.Latest ad: “Imagine having 11,000 reporters based in 180 countries” |
| Alpha School · Education & courses 1 newsletter like yours: David Perell's How I Write (15 weeks). Last ran Oct 21. Renewed. Also sponsors 1 event.Latest ad: “Big thanks to Alpha School for being the presenting sponsor of this episode.” |
| AJA · Telecom & hardware 1 newsletter like yours: The Making Of (13 weeks). Last ran Oct 23. Renewed.Latest ad: “How Harvard scales sports production” |
| Mencari Travel Wire · Newsletters 1 newsletter like yours: Podwires (11 weeks). Last ran Oct 5. Renewed.Latest ad: “Your Next Adventure Starts Here” |
| Wispr Flow · AI & ML 2 newsletters like yours: The Creator Economy (3 weeks), Creator Spotlight (1 week). Last ran Oct 23. Renewed. Also sponsors 2 podcasts.Latest ad: “Wispr Flow is a voice-to-text app.” |
| Wordpress VIP · Developer tools New to newsletters 2 newsletters like yours: Press Gazette (3 weeks), Press Gazette Future of Media US (3 weeks). Last ran Sep 24. Renewed. Also sponsors 5 events.Latest ad: “Everything is changing, says Wordpress VIP’s Brian Alvey” |
| Canon · Telecom & hardware 2 newsletters like yours: bCreator's Substack (1 week), The Publish Press ?? (1 week). Last ran Oct 20. Also sponsors 1 event. Exhibits at 2 trade shows.Latest ad: “Advertisement Feature, in partnership with Canon” |
| WP Engine · Developer tools 2 newsletters like yours: Axios Communicators (1 week), Press Gazette (1 week). Last ran Oct 15. Also sponsors 1 event. Exhibits at 1 trade show.Latest ad: “PRESENTED BY WP ENGINE” |
| Relay · Finance & fintech 2 newsletters like yours: Nonlinear News (2 weeks), Creator Economy NYC (1 week). Last ran Sep 13. Renewed.Latest ad: “Thanks to our panelists and thanks to Relay for supporting this conversation.” |
| Nota · Productivity & collaboration 1 newsletter like yours: JournalistsToolbox.ai (5 weeks). Last ran Oct 13. Renewed.Latest ad: “Be sure to check out the incredible production tools suite” |
| Riverside · Media & entertainment 1 newsletter like yours: The Creator Economy (5 weeks). Last ran Oct 18. Renewed. Also sponsors 1 podcast and 1 event.Latest ad: “I’m proud to partner with Riverside” |
| Stay22 · Travel & hospitality New to newsletters 1 newsletter like yours: Wildly Successful Travelpreneurs (5 weeks). Last ran Oct 20. Renewed.Latest ad: “This issue is brought to you by Stay22” |
| beehiiv · Sales & marketing software 1 newsletter like yours: Creator Spotlight (4 weeks). Last ran Oct 9. Renewed.Latest ad: “How four knowledge creators make money” |
| ElevenLabs · AI & ML 1 newsletter like yours: Creator Spotlight (4 weeks). Last ran Oct 22. Renewed. Also sponsors 1 podcast and 21 events. Exhibits at 3 trade shows.Latest ad: “Notes from our event with ElevenLabs” |
| Linear · Developer tools 1 newsletter like yours: The Creator Economy (4 weeks). Last ran Oct 4. Renewed. Also sponsors 1 podcast and 2 events.Latest ad: “I’m proud to partner with Linear” |
| Beamly · Media & entertainment 1 newsletter like yours: Eurowaves (3 weeks). Last ran Oct 12. Renewed.Latest ad: “Win Captivate, Beamly and Convia Subscriptions” |
| Captivate · Productivity & collaboration 1 newsletter like yours: Eurowaves (3 weeks). Last ran Oct 22. Renewed.Latest ad: “Win Captivate, Beamly and Convia Subscriptions” |
| Google AI Studio · AI & ML 1 newsletter like yours: The Creator Economy (3 weeks). Last ran Oct 21. Renewed.Latest ad: “I’m proud to partner with Google Gemini” |
| Microsoft · AI & ML 1 newsletter like yours: The Publish Press ?? (3 weeks). Last ran Oct 16. Renewed. Also sponsors 95 events. Exhibits at 12 trade shows.Latest ad: “A Laptop That Holds Up When Editing Gets Rough” |
| Reelgood · Media & entertainment New to newsletters 1 newsletter like yours: The Entertainment Strategy Guy (3 weeks). Last ran Oct 24. Renewed.Latest ad: “Reelgood keeps that record, dated to the day rather than the month” |
| Substack · Media & entertainment New to newsletters 2 newsletters like yours: The Entertainment Strategy Guy (1 week), WEWOREWHAT: BETWEEN THE POSTS (1 week). Last ran Sep 14. Also sponsors 1 event. Exhibits at 1 trade show.Latest ad: “Substack will have a dedicated space for Emmys coverage” |
| The Financial Register · Investing & trading New to newsletters 1 newsletter like yours: Podwires (3 weeks). Last ran Oct 24. Renewed.Latest ad: “More than the markets affect your money.” |
| C&R Press · Media & entertainment New to newsletters 1 newsletter like yours: Showcase (2 weeks). Last ran Oct 20. Renewed.Latest ad: “Sponsor: C&R Press” |
| Convia · Productivity & collaboration 1 newsletter like yours: Eurowaves (2 weeks). Last ran Oct 12. Renewed.Latest ad: “Win Captivate, Beamly and Convia Subscriptions” |
| OWC · Telecom & hardware 1 newsletter like yours: The Making Of (4 weeks). Last ran Sep 23. Renewed.Latest ad: “OWC” |
And 43 more.
Media kit badge
Add this to your advertise page or media kit. It names your latest sponsors and links to your full record, so buyers can verify it.
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