Sponsor report
Behind the Balance Sheet
Based on the last 180 days, compared with 27 other Finance & investing newsletters. All placements.
Where you stand
| Measure | You | Finance & investing median | You match or beat |
|---|---|---|---|
| Sponsors in the last 180 days | 1 | 11 | 0 of 27 |
| Sponsors who came back for another week | 1 of 1 | 3 in 10 | 27 of 27 |
| Issues that carried a sponsor | 8 of 23 | 8 in 10 | 3 of 27 |
A sponsor that books another week is the strongest public sign an ad worked.
Brands to pitch
Bought newsletters like yours in the last 120 days, never yours. Most likely first.
| Alumni Ventures · Investing & trading 5 newsletters like yours: Short Squeez (3 weeks), GRIT (1 week), The Daily Rip by Stocktwits (1 week). Last ran Oct 9. Renewed.Latest ad: “Invest in High Potential Startups Like These” |
| Betterment · Investing & trading 4 newsletters like yours: The Daily Upside (5 weeks), Money with Katie (4 weeks), The Irrelevant Investor (4 weeks). Last ran Oct 24. Renewed. Also sponsors 2 podcasts and 2 events.Latest ad: “Affected by Fidelity’s New Minimum? Get Exceptional Transition Support With Betterment Advisor Solutions” |
| Kalshi · Investing & trading 4 newsletters like yours: The Capitalist (5 weeks), Chart Art (3 weeks), Alternative Investing Report (1 week). Last ran Oct 23. Renewed. Also sponsors 34 podcasts and 2 events.Latest ad: “This issue is brought to you by Kalshi - hedge your risks.” |
| S&P Global · Finance & fintech 5 newsletters like yours: Banking Dive Daily (1 week), Banking SmartBrief (1 week), SmartBrief for CFOs (1 week). Last ran Oct 16. Also sponsors 1 podcast and 8 events. Exhibits at 4 trade shows.Latest ad: “Optimize the Private Equity Investment Lifecycle” |
| Ripple · Crypto & web3 4 newsletters like yours: Banking Dive Daily (2 weeks), CFO Dive Daily (2 weeks), The Daily Upside (2 weeks). Last ran Oct 17. Renewed. Also sponsors 3 podcasts and 13 events. Exhibits at 2 trade shows.Latest ad: “Move up the blockchain” |
| AvidXchange · Finance & fintech 3 newsletters like yours: Payments Dive Daily (4 weeks), CFO Brew (3 weeks), CFO Dive Daily (3 weeks). Last ran Oct 24. Renewed. Also sponsors 3 events. Exhibits at 2 trade shows.Latest ad: “What Suppliers Want From Your Payments” |
| Fidelity · Investing & trading 3 newsletters like yours: CFO Dive Daily (3 weeks), The Daily Upside (3 weeks), The Irrelevant Investor (2 weeks). Last ran Oct 17. Renewed. Also sponsors 5 events.Latest ad: “What Comes After Consolidation?” |
| Vanguard · Investing & trading 3 newsletters like yours: The Irrelevant Investor (3 weeks), Moneywise (2 weeks), Kiplinger (1 week). Last ran Oct 23. Renewed. Also sponsors 2 podcasts and 3 events.Latest ad: “Keep More of What You've Earned” |
| Greenfield Robotics · Consumer goods 3 newsletters like yours: Carbon Finance (2 weeks), Chart Art (2 weeks), Money Masters (1 week). Last ran Oct 23. Renewed.Latest ad: “Final Weeks to Invest in Popsmith” |
| J.P. Morgan · Investing & trading 3 newsletters like yours: CFO Brew (2 weeks), The Daily Upside (2 weeks), The Irrelevant Investor (1 week). Last ran Oct 23. Renewed. Also sponsors 2 podcasts and 22 events. Exhibits at 2 trade shows.Latest ad: “Private Wealth Alternatives | Where Access Can Create Advantage” |
| Riverside · Media & entertainment 3 newsletters like yours: The Daily Upside (2 weeks), Finseca Daily powered by SmartBrief (1 week), FSI NewsBrief (1 week). Last ran Oct 21. Renewed. Also sponsors 1 podcast and 1 event.Latest ad: “Pontera brings workplace retirement accounts” |
| Stripe · Finance & fintech 3 newsletters like yours: TLDR Fintech (2 weeks), Payments Dive Daily (1 week), Fintech Brainfood (1 week). Last ran Oct 22. Renewed. Also sponsors 4 podcasts and 25 events.Latest ad: “Read our report on driving growth with card issuing” |
| Abundant Mines · Crypto & web3 1 newsletter like yours: Profstonge Weekly (17 weeks). Last ran Oct 23. Renewed. Also sponsors 2 podcasts and 1 event.Latest ad: “Mine Bitcoin, Keep the Profits, Reduce your Taxes.” |
| Monetary Metals · Investing & trading 1 newsletter like yours: Profstonge Weekly (17 weeks). Last ran Oct 23. Renewed.Latest ad: “Earn 4% interest on your gold and silver” |
| Plaid · Finance & fintech 3 newsletters like yours: Fintech Business Weekly (1 week), Payments Dive Daily (1 week), Fintech Blueprint ?????? (1 week). Last ran Oct 21. Also sponsors 1 podcast and 9 events. Exhibits at 4 trade shows.Latest ad: “The changing face of fraud detection” |
| Shelton Capital Management · Investing & trading 3 newsletters like yours: The Compound (1 week), The Daily Upside (1 week), The Irrelevant Investor (1 week). Last ran Oct 13.Latest ad: “Boomer Candy: A Sweet Spot Between Income and Growth” |
| F2 · AI & ML 2 newsletters like yours: Short Squeez (6 weeks), Bull Street (1 week). Last ran Oct 15. Renewed.Latest ad: “Today's newsletter is brought to you by F2” |
| Simple Mining · Crypto & web3 1 newsletter like yours: The Pomp Letter | Anthony Pompliano (13 weeks). Last ran Oct 23. Renewed. Also sponsors 1 podcast and 1 event.Latest ad: “Simple Mining offers a premium white-glove Bitcoin mining service.” |
| Stuut · AI & ML 2 newsletters like yours: CFO Secrets (4 weeks), Short Squeez (2 weeks). Last ran Oct 21. Renewed.Latest ad: “Businesses Worldwide Have $16T Locked Up in Receivables” |
| Uphold · Crypto & web3 1 newsletter like yours: The Pomp Letter | Anthony Pompliano (13 weeks). Last ran Oct 23. Renewed. Also sponsors 1 podcast and 1 event.Latest ad: “Uphold is the all-in-one platform to trade, earn, stake, and swap” |
| VanEck · Investing & trading 2 newsletters like yours: Adam Taggart's Thoughtful Money® (4 weeks), The Irrelevant Investor (2 weeks). Last ran Oct 16. Renewed. Also sponsors 2 podcasts and 4 events.Latest ad: “our conference will focus on delivering actionable insights” |
| Intuit · Finance & fintech 2 newsletters like yours: CFO Brew (4 weeks), SmartBrief for CFOs (1 week). Last ran Oct 15. Renewed. Also sponsors 10 events. Exhibits at 3 trade shows.Latest ad: “One Platform for Payroll, HR & AI” |
| MassMutual · Banking & insurance 2 newsletters like yours: Finseca Daily powered by SmartBrief (4 weeks), The Daily Upside (1 week). Last ran Oct 23. Renewed. Also sponsors 1 event.Latest ad: “The Fine Print Behind Cheaper Medicare.” |
| MFS · Investing & trading 2 newsletters like yours: The Daily Upside (4 weeks), CFA Society New York SmartBrief (1 week). Last ran Oct 20. Renewed. Also sponsors 3 events.Latest ad: “Explore US Credit” |
| mogul · Crypto & web3 2 newsletters like yours: Moneywise (3 weeks), The Pomp Letter | Anthony Pompliano (2 weeks). Last ran Oct 4. Renewed.Latest ad: “A 9-bed Phoenix rental with no landlord duties” |
And 266 more.
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