Sponsor report
CLTtoday
Based on the last 180 days, compared with 34 other Local news newsletters. All placements.
Where you stand
| Measure | You | Local news median | You match or beat |
|---|---|---|---|
| Sponsors in the last 180 days | 12 | 12 | 22 of 34 |
| Sponsors who came back for another week | 0 of 12 | 1 in 10 | 16 of 34 |
| Issues that carried a sponsor | 8 of 12 | 7 in 10 | 18 of 34 |
A sponsor that books another week is the strongest public sign an ad worked.
Brands to pitch
Bought newsletters like yours in the last 120 days, never yours. Most likely first.
| The Pets Table · Consumer goods 21 newsletters like yours: AVLtoday (1 week), ATXtoday (1 week), BOStoday (1 week). Last ran Oct 16.Latest ad: “Fresh dog food is usually priced like a luxury” |
| Skechers · Consumer goods 14 newsletters like yours: NOVAtoday (3 weeks), ATXtoday (1 week), CHStoday (1 week). Last ran Oct 22. Renewed. Also sponsors 1 podcast. Exhibits at 4 trade shows.Latest ad: “This limited-edition Skechers collection is having a moment” |
| Cornbread Hemp · Consumer goods 11 newsletters like yours: PDXtoday (2 weeks), SACtoday (2 weeks), SDtoday (2 weeks). Last ran Oct 20. Renewed.Latest ad: “Unwind Naturally with Cornbread Hemp” |
| Nordstrom Rack · E-commerce & retail 12 newsletters like yours: BOStoday (1 week), CBUStoday (1 week), DALtoday (1 week). Last ran Oct 23.Latest ad: “Your official excuse to embrace sweater weather: Nordstrom Rack has warm layers” |
| Sundays For Dogs · Consumer goods 12 newsletters like yours: BOStoday (1 week), CBUStoday (1 week), DALtoday (1 week). Last ran Oct 8. Also sponsors 7 podcasts.Latest ad: “Fresh dog food is great in theory, but thawing it every morning?” |
| Pendulum · Health & wellness 11 newsletters like yours: BOStoday (1 week), CBUStoday (1 week), DALtoday (1 week). Last ran Oct 23. Also sponsors 1 podcast.Latest ad: “Why Halle Berry Bet on This Probiotic” |
| The Pour Over · Newsletters 11 newsletters like yours: BOStoday (1 week), CBUStoday (1 week), DALtoday (1 week). Last ran Oct 19.Latest ad: “Meet The Pour Over” |
| Lands' End · E-commerce & retail 11 newsletters like yours: BOStoday (1 week), CBUStoday (1 week), DALtoday (1 week). Last ran Sep 15.Latest ad: “Save big on Lands’ End fall styles” |
| Nibbles · Food & drink 10 newsletters like yours: ATXtoday (1 week), NOOGAtoday (1 week), FTWtoday (1 week). Last ran Sep 22.Latest ad: “Nibbles is the solution.” |
| Insurify · Banking & insurance 8 newsletters like yours: ATXtoday (1 week), FTWtoday (1 week), INDYtoday (1 week). Last ran Sep 15.Latest ad: “You could save up to $1,100 on auto insurance in as little” |
| Finance Buzz · Finance & fintech 6 newsletters like yours: BOStoday (1 week), CBUStoday (1 week), ORLtoday (1 week). Last ran Oct 24.Latest ad: “See how $75,000 at 0.01% compares with a 4.00% high-yield savings” |
| lululemon · Consumer goods 5 newsletters like yours: PDXtoday (1 week), SACtoday (1 week), SDtoday (1 week). Last ran Oct 3. Also sponsors 3 podcasts.Latest ad: “Our top five must-haves from lululemon” |
| Particle · Health & wellness 5 newsletters like yours: PDXtoday (1 week), SACtoday (1 week), SDtoday (1 week). Last ran Oct 1.Latest ad: “Eye bags and wrinkles? Fix them in one step.” |
| 1440 · Newsletters 6 newsletters like yours: NOOGAtoday BizBrief (1 week), COLAtoday BizBrief (1 week), GVLtoday BizBrief (1 week). Last ran Oct 9.Latest ad: “Be the smartest person in the room by reading 1440” |
| Curatorial · Media & entertainment 1 newsletter like yours: LA Insider (16 weeks). Last ran Oct 22. Renewed.Latest ad: “This week’s edition of LA Insider is presented by Curatorial” |
| True Homes · Real estate 3 newsletters like yours: CHStoday (1 week), WStoday (1 week), Axios Local: Raleigh (1 week). Last ran Sep 25.Latest ad: “Presented By True Homes” |
| Baylor School · Education & courses 2 newsletters like yours: GVLtoday (1 week), RALtoday (1 week). Last ran Sep 25.Latest ad: “Why this Southern boarding school is having a big year” |
| Collective · Health & wellness 2 newsletters like yours: NOVAtoday (2 weeks), WILMtoday (1 week). Last ran Oct 19. Renewed. Also sponsors 3 podcasts.Latest ad: “The problem: Americans pay up to 1000% in markups for GLP-1s.” |
| Derby ONE · Media & entertainment 1 newsletter like yours: Local Scoop Derby (7 weeks). Last ran Oct 23. Renewed.Latest ad: “Derby ONE is broadcasting all day, every day.” |
| OneSkin · Health & wellness 2 newsletters like yours: NOVAtoday (2 weeks), TBAYtoday (1 week). Last ran Oct 8. Renewed. Also sponsors 20 podcasts.Latest ad: “Most skincare covers up signs of aging.” |
| Water Street Tampa · Real estate 2 newsletters like yours: TBAYtoday (1 week), Axios Local: Tampa Bay (1 week). Last ran Sep 25.Latest ad: “Presented By Water Street Tampa” |
| Steppenwolf Theatre Company · Media & entertainment New to newsletters 1 newsletter like yours: Chicago’s Substack (6 weeks). Last ran Oct 23. Renewed.Latest ad: “Halloween Special: 2-for-1 Tickets to Topdog/Underdog!” |
| Babbel · Education & courses 2 newsletters like yours: NOVAtoday (1 week), WILMtoday (1 week). Last ran Oct 22. Also sponsors 4 podcasts.Latest ad: “25 million.” |
| HealthPartners · Health & wellness 1 newsletter like yours: Axios Local: Twin Cities (3 weeks). Last ran Oct 11. Renewed.Latest ad: “Presented By HealthPartners” |
| IXL · Education & courses 2 newsletters like yours: COLAtoday (1 week), RALtoday (1 week). Last ran Sep 17. Also sponsors 4 podcasts.Latest ad: “How to set kids up for a strong school year?” |
And 110 more.
Media kit badge
Add this to your advertise page or media kit. It names your latest sponsors and links to your full record, so buyers can verify it.
<a href="https://adalmanac.com/newsletters/6am-charlotte"><img src="https://adalmanac.com/badge/6am-charlotte.svg" alt="Sponsors of CLTtoday" height="46"></a>