Who sponsors So What?
So What has run 2 sponsor placements from 1 brand in the last 30 days.
Advertising in So What
- Anchor sponsors: Kalshi, 2 weeks.
- How often: 2 of the 42 issues we read carried a sponsor.
From the last 180 days of issues we read.
Compare it with the other Politics & policy newsletters to advertise in
Timeline, last 26 weeks
Each square is a week. a placement ran issue read, no placement no issue captured that week.
First placement in this window: Sep 28.
Longest run: 1 week straight.
19 sponsor-weeks not captured; those weeks are drawn hatched, not empty.
The same, as a table
| Sponsor | Weeks with a placement | Longest run | First | Last | Weeks not captured |
| Kalshi | 2 | 1 | Sep 28 | Oct 19 | 19 |
Every placement we've read
Newest first, one line per sponsor slot in an issue.
first time in this newsletter
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Kalshi
main sponsor · · week 2
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first time in this newsletter
Kalshi
main sponsor ·
Issues read through .
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