The Business & economy newsletters to advertise in
Ranked mostly by how many sponsors came back for another week, the best public sign that an ad worked, and partly by how often an issue carries a sponsor. From the last 180 days of issues we read.
| # | Newsletter | Sponsors who came back | Issues with a sponsor | To buy |
|---|---|---|---|---|
| 1 | Creative Automation | 7 of 12 | 12 of 12 | its ad sales page |
| 2 | The Information: The Briefing | 3 of 5 | 14 of 14 | no advertise page found |
| 3 | Morning Brew | 25 of 96 | 43 of 48 | its advertise page |
| 4 | Emerging Tech Brew | 6 of 33 | 31 of 43 | its advertise page |
| 5 | Axios PM | 0 of 6 | 12 of 15 | no advertise page found |
| 6 | Flagship | 3 of 6 | 21 of 87 | no advertise page found |
| 7 | The Backhaul Report | 2 of 20 | 18 of 30 | no advertise page found |
| 8 | Fast Company Newsletters | 0 of 5 | 6 of 18 | no advertise page found |
| 9 | Faster Than Normal | 0 of 5 | 5 of 16 | its advertise page |
How this is ranked
- Sponsors who came back: brands that ran in more than one week. Nobody outside a campaign sees its results; a brand that pays again is the closest public evidence. A share resting on a handful of sponsors counts for less than one resting on dozens.
- Issues with a sponsor: how much of the newsletter is sold. A full calendar means demand, and less room to negotiate.
- Who's listed: Business & economy newsletters with at least 5 sponsors in the period, so the shares mean something.
- Prices: only as each publisher states them on its own page, never estimated.
Who sponsors Business & economy newsletters · Other topics · Run a Business & economy newsletter? Get your sponsor report